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In: Operations Management

Think of either a successful or failed communication in which you were involved as either the...

Think of either a successful or failed communication in which you were involved as either the sender or the receiver. Refer to the process model of communication and identify some of the factors that may have contributed to the successful communication or miscommunication. If it was a miscommunication, suggest how it may have been prevented.

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Ans: A successful Communication in which I was involved as a sender

Introduction: Communication is a two-way street. This means that both the person communicating and the person being communicated to have to participate. Since communication is a two-way street, successful communication relies just as much on the person receiving the message as it does on the person sending the message.

When most people think of communication, they probably think of talking or verbal communication. However, it is important to remember that talking is not the only form of communication. In addition to verbal communication, you communicate non-verbally with body movements and facial expressions.

The process model of communication I used was:

Sender
Message
Channel
Receiver
Feedback

Feedback ___________> Sender

In my form of communication, I was given a PowerPoint presentation on a topic of Product mix

  • Sender: Here I am the sender or the communicator generated the message and conveyed it to the receiver.
  • Message: It is the idea, information, view, fact, feeling, etc. that is generated by the sender and is then intended to be communicated further. And my idea is to explain the complete view and give information about the product mix.
  • Channel: The Sender chooses the medium through which he wants to convey his message to the recipient. The choice of medium depends on the interpersonal relationships between the sender and the receiver and also on the urgency of the message being sent. And I used PowerPoint as my channel of communication.
  • Receiver: The receiver is the person for whom the message is intended or targeted.
  • Feedback: Feedback is the final step of the process that ensures the receiver has received the message and interpreted it correctly as it was intended by the sender. It increases the effectiveness of the communication as it permits the sender to know the efficacy of his message. The response of the receiver can be verbal or non-verbal. And I got the feedback with the help of a questionnaire in which it indicates the rating of my topic they had understood and the questions based on the explained topic.  

Factors contributed to successful communication:

  1. Listening: One of the most important aspects of effective communication is being a good listener. People do not like communicating with others who are only interested in telling you what they want to tell you and don’t listen to what you have to say. Effective communication requires active listening, so practice active listening until it becomes second nature to you. Active listening involves hearing and understanding what a person is saying to you. Unless you understand clearly what a person is telling you, you can’t respond appropriately. Gain clarification by asking questions or rephrase what you’re being told, so that you’re sure you fully understand the message that’s being conveyed to you.
  2. Preparation: Your level of preparation for any communication dictates how effectively you'll get your message across. Even for things as simple as text messages or casual conversations, think about what you want to say and how you want to say it beforehand. If you have time to prepare for a lecture, presentation or business meeting, make notes and ready yourself to answer questions and take advice.
  3. Nonverbal Communication: Not all communication is spoken. Self Growth states that about 90 percent of communication is nonverbal, meaning that people's bodies don't always say the same thing their mouths say. Be aware of how close you stand to people while speaking. Getting too close or too far away can make people feel uncomfortable. Avoid distracting gestures like tapping your foot, shaking your leg or looking around when speaking or listening. Make sure your body matches up with your words to communicate effectively.
  4. Knowing your audience: Even if a speaker has good ideas, he won't effectively communicate his message to an audience he doesn't cater to. Use appropriate language and body language depending on whom you're talking to. If you're speaking to experts in your field, you don't have to explain basics; however, if you're talking to high school students, you can't take specific knowledge for granted. Adapt to your audience so you both get the most out of the exchange.
  5. Be Clear and Be Concise: Convey your message using as few words as possible. Whether in person, via telephone, or email, convey your message clearly, concise and direct. If you are excessive with your words, the listener will either lose focus or just be unsure as to what it is that you want. Before speaking give some thought as to the message you want to convey. This will prevent you from rambling and causing confusion.
  6. Environment: Environment greatly affects communication. If you have a meeting in a boardroom or a busy restaurant, the environment can cause distractions, discomfort or monotony. Communicate in an environment that is spacious, comfortable and relevant to what you'll talk about.

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