Using a car industry, describe five different brands and how they have been positioned

Expert Solution

The five brands of car are as follows:-

1) Tesla - Tesla is a electric car and is a premium car with a price upward of $100000. It is positioned as a product wherein the car is a prize position for technology enthusiast and also car lover's who want cutting edge technology.

2)Mercedez Benz - This brand is known for its German engineering and robust cars which comes with a brand promise of superior performance and quality.

3) Ferrari - This brand is representative of the Italian flair and flamboyance. Also known for producing racing engines and is a great symbol of status for owners.

4) General Motors - General Motors is representative of American technology and a robust platform for cars and SUVs which are even used in military applications.

5) Toyota - It is symbol of Japanese quality and reliability of performance at a competitive price. It stands out because of the brand promise of superior quality and providing a great value at a competitive price

jeff jeffy answered 6 months ago

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