Question

In: Operations Management

Please explain thouroughly: You are the chief pilot for an emergency medical services company. You just...

Please explain thouroughly:

You are the chief pilot for an emergency medical services company. You just received a late-night call informing you that one of the company's helicopters has crashed in a wooded area on approach to a hospital landing pad.

a. What company document should you first reach for to guide your course of action?
b. Explain your reason for this choice.

You've gone alone to an accident scene to assist the NTSB. It's cold, dark and raining, and the scene is gory. Aboard were a pilot, two flight nurses, and a patient. None survived. The burned wreckage is barely recognizable as having been a helicopter, the occupants as humans. You know that this pilot, an old friend called “Buzz”, had a reputation for completing missions under weather conditions that others had refused to fly in. You are distraught.

a. Immediately on your arrival, between you and the taped-off wreckage, a gaggle of news reporters backed by TV cameras are shoving microphones in your face and asking you questions.

i. Can anything you say be used later as evidence in the event civil litigation arises out of the accident? Explain.

ii. Could comments you make at this time & place, under these circumstances, later be afforded a special aura of truthfulness by a judge or jury? Explain.

ii. What will you say (in your exact carefully-chosen words to them) and do with these reporters? Explain your reasoning.

b. FAA & NTSB investigators working together at the on-site investigation want to ask you some questions now. There is always the possibility that the investigation could ultimately lead to evidence of FAR violations and findings of a lack of due care on the part of the pilot, the company, and even yourself.

i. Can what you say here to the NTSB investigators in the presence of the FAA inspectors later be used as evidence in FAA enforcement proceedings?

ii. If so, is there a way to preclude that use? If so, describe how you can accomplish that.

Solutions

Expert Solution

  1. What company document should you first reach for to guide your course of action?

Marketing is a key part of business success. You need to decide which customers to target. You need to work out how you will reach and win new customers. You need to make sure that you keep existing customers happy. And you need to keep reviewing and improving everything you do to stay ahead of the competition.

Your marketing plan should be the reference document you use as a basis to execute your marketing strategy. It sets out clear objectives and explains how you will achieve them. Perhaps most importantly it looks at how you can ensure that your plan becomes reality.

Remember that marketing in itself will not guarantee sales, but by adopting a well-researched and coherent plan, you have a much better chance of building long-term, profitable relationships.

This guide outlines the key areas to look at and what to include in an effective marketing plan.

  • Marketing plan summary and introduction
  • External and internal analysis for your marketing plan
  • Your marketing objectives
  • Marketing strategy for your marketing plan
  • Plan your marketing tactics
  • Implementation of your marketing plan
  • Tips for writing a marketing plan


b. Explain your reason for this choice.

You've gone alone to an accident scene to assist the NTSB. It's cold, dark and raining, and the scene is gory. Aboard were a pilot, two flight nurses, and a patient. None survived. The burned wreckage is barely recognizable as having been a helicopter, the occupants as humans. You know that this pilot, an old friend called “Buzz”, had a reputation for completing missions under weather conditions that others had refused to fly in. You are distraught.

a. Immediately on your arrival, between you and the taped-off wreckage, a gaggle of news reporters backed by TV cameras are shoving microphones in your face and asking you questions.

i. Can anything you say be used later as evidence in the event civil litigation arises out of the accident? Explain.

Anything said here can be used against you or the company you represent unless this was a formal conference

ii. Could comments you make at this time & place, under these circumstances, later be afforded a special aura of truthfulness by a judge or jury? Explain.

Yes, the law betstows the “aura of truthfulness” in which the statement can be used for litigation etc

ii. What will you say (in your exact carefully-chosen words to them) and do with these reporters? Explain your reasoning.

Since any information at this time could be misleading or incorrect it is best to mke the following statement.”the accident is being investigated by the national transportation safety board, who are the federal government experts in crafts accident investnigation and who will determine the protable cause” any further questions should be directed to the NTSB.

b. FAA & NTSB investigators working together at the on-site investigation want to ask you some questions now. There is always the possibility that the investigation could ultimately lead to evidence of FAR violations and findings of a lack of due care on the part of the pilot, the company, and even yourself.

i. Can what you say here to the NTSB investigators in the presence of the FAA inspectors later be used as evidence in FAA enforcement proceedings?

Because what I say here to the NTSB investigator and FAA inspector can be a report it may trigger FAA enforcement action and the report may provide evidence that can be used against you in related to FAA enforcement cases and in civil litigation .

ii. If so, is there a way to preclude that use? If so, describe how you can accomplish that.

Through analytical process for NTSB accident/incident reporting requirements, I can use it to determine whether to notify the NTSB of an event


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