Question

Using the organization Cigna health Care, consider what corporate portfolio strategy the company uses or what you imagine they use and why? What are the benefits to the selected corporate portfolio strategy compared? What is the role of the corporate center and Strategic Business Unit (SBU)?

Answer 1

Corporate portfolio strategy:

1.     Individual evaluation of the work with care divisions

2.     Analyzing the risk factor by engaging in different workshops

3.     Trained staffs to use the process and tools

4.     Supporting the management for consistency in goal planning and ensure the proper usage of the process

5.     Ensure the best ethical formulation strategy of the human resources

6.     Escalation of the issues requires being addressed at earliest

7.     A portfolio will lead to access the key decision-making process at the relevant governance level

To manage the long range of strategic reforms corporate portfolio strategies are designed to fix the multiple care divisions in the healthcare system by adopting several sets of methodologies at different management levels.   

Benefits of the selected corporate strategy:

All the above corporate strategy will help the organization to sustain under a better framework in the business. As compared to the above strategies, it will build the business effectiveness to sustain a longer approach. The benefit is to construct a better framework to provide utmost healthcare in the organization. As the market is competitive in nature so it is necessary to regulate the strategies in the organization so to keep its standard flexible and intends towards the support and growth for a longer time. The approach has been made in the strategy so to make the strong aspects of business growth and also to provide a better support in the healthcare.

Corporate center and Strategic Business Unit:

Corporate center:

1.     Following a business code of ethics

2.     Mandate policies for maintaining the stable environment

3.     Ensure to keep safety programs in the workplace

4.     Ensure to meet the expectation from the suppliers regarding fair pricing

5.     Ensure the fair and stable marketing approach to reflect the company’s integrity

   Strategic Business Unit:

1.     Mission and vision needs to be reviewed

2.     Focus on the area of growths and its fulfillment

3.     Implementation actions are required to be analyzed

4.     Time to time process integration

5.     Review and follow up the plan

6.     Implementations plans are required to be monitored regularly