Research and identify what types of ads are particularly effective in each of these social networking sites, and why: Facebook, Twitter and LinkedIn. Give an example for each site

1. You have a zero coupon bond with ten years until maturity with $1000 face value. Yield to maturity is 5%. What is the duration of the bond? Show all calculations.

2. You have a 2% bond paying annual coupons, 3 years until maturity with $1000 face value. Yield to maturity is 2.5%. What is the duration of the bond? Show all calculations.

JAVA

Write a for loop which will display this set of values 1,3,5,7,9.

Samsonite generally follows a value-based pricing strategy. Explain the type of value-based pricing strategy Samsonite is using. And briefly explain the different internal and external factors impact marketers pricing decision.

1.                 Define with words the following ratios:

A.            Liquidity (do each individually - current ratio, quick ratio, days cash on hand, days receivables)

B.             Solvency (Debt Service Coverage Ratio)

C.            Profitability (do each individually -  Total Margin, Operating Margin, Return on Total Assets)

The heat evolved in calories per gram of a cement mixture is approximately normally distributed. The population mean is thought to be 100, and the population standard deviation σ is 2. You wish to test H0 : µ = 100 versus H1 : µ 6= 100. Note that this is a two-sided test and they give you σ, the population standard deviation. (a) State the distribution of X¯ assuming that the null is true and n = 9.

(b) Find the boundary of the rejection region for the test statistic (these critical values will be z-values) if the type I error probability is α = 0.01.

(c) Find the boundary of the rejection region in terms of ¯x if the type I error probability is α = 0.01. In other words, how much lower than 100 must X¯ be to reject and how much higher than 100 must X¯ be to reject. You will have an ¯xlow and an ¯xhigh defining the rejection region. HINT: You are un-standardizing your z from part (b) here.

(d) What is the type I error probability α for the test if the acceptance region for the hypothesis test is instead defined as 98.5 ≤ x¯ ≤ 101.5? Recall that α is the probability of rejecting H0 when H0 is actually true.

Convert the following numbers to floating point and show work.

-0.063

65.3

1. Two manned satellites approaching one another, at a relative speed of 0.250 m/s, intending to dock. The first has a mass of 4.0010³ kg , and the second a mass of 7.5010³ kg .

a) Consider the frame of reference in which the first satellite was originally at rest. Determine the momentum of the satellites before docking.

2. Determine the Kinetic energy of the satellites before docking.

3. Using conservation of momentum determine the velocity of the satellites after docking.

4. Determine the final Kinetic energy of the system.

5. What is the loss of kinetic energy in this inelastic collision (docking process)?

6. Repeat the calculation by using the frame of reference in which the second satellite was originally at rest. Explain why the change in velocity is different in the two frames, whereas the change in kinetic energy is the same in both.

1. Selection methods used for international assignments are probably not much different from the methods used in domestic staffing decisions. However, culture has an impact in terms of how these procedures are applied and in the focus of each procedure.  
   1. True
   2. False
2. Think and act globally means that a global enterprise must think about and prepare for a presence in a favored few select markets, not just its home region.
   1. True
   2. False
3. Repatriating refers to the _________ of bringing the international assignee and family back “home” from the foreign assignment.  

Show that the worst-case and average-case time complexities for the number of assignments of records performed by the Exchange Sort algorithm (Algorithm 1.3) are given by

          W(n) = 3n(n-1)/2 ≈ n²/2 and A(n) = 3n(n-1)/4 ≈ n²/4

Two related long-term concepts are those of economic growth and the natural rate of unemployment. Frequently, policymakers target these well-known indicators.

(a) Explain how the following policy actions affect the rate of economic growth.

i.Investment tax credits encourage firms to increase spending on research and development.

ii.Marginal tax cuts combined with increased government spending cause the federal budget deficit to rise.

iii.Increased access to government grants allow greater access to higher education and vocational training. Identify how the f

b) Identify the following policy actions affect the long-run Phillips curve and the natural rate of unemployment.

i.Unemployment benefits are extended from 27 to 54 weeks.

ii.Frictional and structural unemployment decrease due to federal work programs.

Complete a case analysis of Ford (Case 17) (case study section of your text). A formal, in-depth case analysis requires you to utilize the entire strategic-management process. Assume your group is a consulting team asked by Ford to analyze its external/internal environment and make strategic recommendations. You will be required to make exhibits/matrices to support your analysis and recommendations. The case analysis must encompass 1-2 pages plus the reference page. The cover page must include the company name, your group name, and the date of submission. The completed case must include: Proposed Alternative Strategies and Recommended Strategies for Ford Company!

A pension fund manager is considering three mutual funds. The first is a stock fund, the second is a long-term government and corporate bond fund, and the third is a T-bill money market fund that yields a sure rate of 5.0%. The probability distributions of the risky funds are: Expected Return Standard Deviation Stock fund (S) 11% 40% Bond fund (B) 6% 20% The correlation between the fund returns is .16. What is the expected return and standard deviation of the optimal risky portfolio? (Do not round intermediate calculations. Round your answers to 2 decimal places.) Expected return % Standard deviation %

Can someone please explain to me how electromagnetic induction is used in Cochlear implants?

Beckett Organics

John Beckett enjoys vegetables, so much so that he has given up his full-time job as a lawyer to concentrate on growing and marketing organic vegetables. He started growing vegetables 20 years ago in his back garden and eventually became fully self-sufficient in supplying vegetables for the family. Partly bored with his legal job and tempted by an attractive severance package, John decided he would try to establish his own vegetable supply business. Eighteen months ago he looked around for two fields to lease in which he could grow organic vegetables.

Organic products including vegetables, is a growth market in the UK. Growers must adhere to strict guidelines in order to gain organic certification. Increasing awareness of the problems associated with many pesticides and fertilizers, coupled with an increased interest in healthy eating habits and ‘wholesome’ food, has meant that many consumers are now either purchasing or interested in purchasing organic vegetables. This is true not only of household customers, but in addition, many restaurants are using the lure of organic produce to give them a distinctive edge in the market place.

All this has meant that many of the larger supermarkets in the UK have begun to stock more and more organic produce from what was a relatively specialized market in the 1990s; the market has grown to where overall organic produce accounts for some 12% of the total UK grocery market and in worldwide terms as of January 2010 it accounts for approximately 3% of all food sales. The market for organic vegetables has grown more rapidly than other organic products and it is estimated that by 2014 some 25% of all vegetables marketed in the UK will be organic. This growth has been sustained at a rate of around 20% per year in developed countries. However, organic yields are between 10% and 20% lower than conventional agriculture, with crops like potatoes some 40% lower. Unsurprisingly, this makes organic produce on average around 40% more expensive than non-organic produce.

A.C.Nielsen Co. cite the case of the United States where organic sales eased in the second half of 2009 as middle- and upper-income families have felt the strain of layoffs and declining investment portfolios. Sales in December 2009 were up 5.6 percent, year on year, against a 25.6 percent rise a year earlier.

Organic vegetables offer several advantages over their non-organic counterparts:

• They are generally tastier, and because they are not treated in the same way, are usually fresher than nonorganic products.
• They are good for a healthy lifestyle as they contain no pesticides and chemicals.
• The fact that no pesticides or herbicides are used in their production means that they are much ‘greener’. For example, they help to reduce the problems associated with nitrates in the soil and water supplies.
• On the downside, organic vegetables are generally less uniform, and as far as some consumers are concerned, are less attractive in appearance. This lack of uniformity has also been a problem in the past with supermarket buyers who have traditionally looked for uniformity in fresh products to aid merchandising and marketing in retail outlets.

• Generally, organic vegetables are more expensive than their non-organic counterparts. Currently, on average they are somewhere in the region of 40% more expensive.

In the UK, anyone wishing to claim that their produce is organic, and market it in this way, needs to obtain the approval of the Soil Association, which checks the organic credentials of a supplier. For example in this case, they check the conditions under which the produce is grown and how the seeds used.

Two interesting developments are taking place in the organic produce market. One is the growth of home supplies. This is where the producer supplies direct to the householder. There are a variety of ways of doing this. Some smaller growers use mail-shots and leafleting to build up a client base. They then deliver locally to customers who order from a list. Very often the supplier will simply make up a box of a pre-determined value or weight containing a selection of vegetables which are in season and ready for picking. Other suppliers are using a similar system, but take their orders via the Internet. This is particularly suitable for this type of product as customers can check on a regular basis what is available and order from home. The produce is then delivered at a pre-arranged time.

The second development in the organic produce market is the growth of farmers’ markets. These markets are usually run by local authorities, often on Saturdays or Sundays. Local and other producers attend these markets, paying a small fee for a stall and then sell their produce direct to the consumer. These farmers’ markets partly came about as a result of the frustration felt by many farmers and growers at the way they were being treated by retailers and at the margins they were receiving. In addition, such markets have been successful because consumers feel they are getting fresh produce at lower prices than they might be able to obtain through supermarkets.

Despite the growth in the market for organic vegetables, after 18 months in his business, John is worried. Quite simply, his business has not been as successful as he envisaged it would be, and as a result he is not earning enough to make a living. The real worry is that he is not sure why this is the case. His produce, he believes, is as good as anything in the business. He is a very good grower and the land he has leased is perfect for the range of produce he wishes to grow. Starting with organic potatoes he now produces a range of organic vegetables including beans, sprouts, carrots, lettuce and his latest venture organic tomatoes and corn grown in poly-tunnels. Although customers he currently supplies are very loyal to John, indeed many are friends and acquaintances he has known over the years when he grew vegetables in his back garden, there are simply not enough of them.

As a result, his turnover which increased rapidly over the first year of the business has for the last six months has stagnated. He mainly supplies locally and has tried to increase his customer base by taking leaflets out and posting them through letterboxes in the area. He has done this by dividing up the housing areas in a ten mile radius around his growing area and dropping leaflets throughout the area to as many houses as he can cover on a systematic basis. Only some 2% of customers have responded with an order, usually contacting by telephone. These customers seem to come from the middle class areas. He has considered taking a stall at one of the farmers’ markets, the nearest of which is some 40 miles away and operates one day per month, but he realises this would not be enough to reach the turnover levels he requires. He has in the past supplied one or two local restaurants and hotels, but usually only when they have contacted him because they have had a problem with their existing supplier.

He has never followed these up. His growing area is currently too small to supply a major retailer, although he has been approached on an informal basis by the buyer of a voluntary chain of local grocers representing some 40 retail outlets in the county.

John is wondering where he goes from here. He cannot understand why his superior products are not selling well. A friend has suggested that John needs a more strategic approach to marketing. John is not convinced. He feels his business is too small to warrant any kind of marketing, never mind strategic marketing, and he has always felt that a good product should sell itself. He is, however, anxious to grow the business and become a leading organic vegetable supplier.

Questions 4:

What in your opinion should be the marketing strategy that an organization of this type should indulge in? Bring out the advantages and disadvantages of the strategy

.