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In: Operations Management

Organizational Analysis of Coca-Cola

Organizational Analysis of Coca-Cola

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Organizational Analysis of Coca-Cola

organization analysis of any company is carrying out evaluation on theproducts, processes of a company as well as those employed to run such processes. organization analysis covers how company changes its organization structure with its swot analysis.

The Coca-Cola Company is the world’s biggest refreshment organization that operates in more than 200 nations with a market portfolio of more than 3000 drinks items that include sparkling beverages and refreshments like water, squeezes, juice drink, teas, espressos, drinks andcaffeinated beverages.

Company Products and Services-

company provides following main products & also currently focuses on going green by recycling the bottles and cans that areused to supply their beverages

  • Coca-Cola,
  • Diet Coke,
  • Fanta,
  • Sprite,
  • Maaza,
  • Minute Maid,
  • Limca,
  • Kinley Mineral Water
  • and Thumps Up

Company Structure-

the company has always had a more centralized structure but recently, there has been some changest towards decentralizing this for simpler administration in districts.

the organizational structure of the coca-cola is divisional structure in which company made different division in different regions of the countries & outside the countries.

SPAN OF CONTROL-

span of control is the process in which how staff & employees report to managers & other top authorities.Coca-Cola currently hasemployed more than 93,000 employees who are all under the control of the different levels ofcorporate management.the top authority is reamin in the hand of CEO of the coca cola.

SOWT ANALYSIS-

strengths-

  • very big & strong brand name
  • global presence
  • well developed & eco frieddly approach in pacaging
  • company has more sub brands
  • huge budget for advetisment campaign

weaknesses-

  • pesticide case has impact the brand in the past
  • offers only beverages

opportunities-

  • expand into the snacks & food market
  • acquistions or merger opportunity to boost the company

threats-

  • competition from pepsi
  • The company has had to face the global inflation rates andeconomic instabilities
  • government regualations to operate in different countries.

so company has remain a leading brand in the past as well in the present.

* above answer is written in my own words.hope this answer would help you.good luck & rate.


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