Question

In: Operations Management

As a manager of change how would form a media communication strategy

As a manager of change how would form a media communication strategy

Solutions

Expert Solution

Forming a media communication strategy inside the organisation is the most essential part of any Change management process. Carrying out information from the organisation towards the media regarding the specific changes going inside the organisation is very essential and critical path which can directly increase the overall brand image and adaptability of the organisation in the respective environment.

Some factors please that must have to be kept in mind by the change manager before designing the media communication strategies are as follows

Positivity

Each and every chain manager should design the media strategy according to the positivity of the specific chain management structure. This type of implementation of Change management media strategy would increase adaptability of the respective organisation to create a strong brand image and for moving forward towards a change for betterment of the workforce.

Concise information

Each and every media communication strategy should be based on providing conference information and clear goals of The Change management process that would be reflecting in the organisation. Changing the goals for for implementing a structure of communication strategy where the girls are exaggerated would be relatively negative impacting on the structure of operation for a manager.

Proper medium

Rubber medium should be used in to collectively influencing the media strategy. Each and every medium should have different communication media strategies such as traditional media should have alignment with proper standards of media communication theories where social media should have a proper alignment with modern techniques of persuasion.

Using above factors, change manager can easily design media communication strategy which would be beneficial for the organisation in a positive manner and provide adequate level of support in its operation conditions.

P.S.- please leave a comment if any explanation is needed.


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