In: Economics
how to identify a niche market and describe it?
Identifying a niche market can be difficult but it involves some step which needs to followed, which are:-
Identify your interests and passions: You need to check a product of which you have some deep knowledge like costing of that product, assembling and manufacturing part which also suits your interest like if you are a software developer you can look for a cloud based platform or any other related to your academics and interest.
Identify problems you can solve: You must look for a problem in the market which can be solved and market needs reform in that part. If these problems can be solved efficiently, you can look out for them.
Research your competition: The presence of competition isn't necessarily a bad thing. It may actually be showing you that you've found a profitable niche. But you do need to do a thorough analysis of competing sites. Create a new spreadsheet and start logging all of the competing sites you can find.
Determine the profitability of your niche: You should now have a pretty good idea of what niche you're going to get into. Maybe you haven't narrowed your list down to a single topic area, but you've likely found a few ideas you feel pretty good about. At this point, it's important to get an idea of how much money you have the potential to make in your niche.
Test your idea: You are now armed with all of the information you need to choose a niche, and the only thing left to do is test your idea.