which of the following illustrates the use of information systems to focus on market niche

Expert Solution

Correct option : A hot tub dealer's use of information system to determine which models and options are likely to buy.

Focusing on market niche means tapping into a market which is although smaller but specific to a product or it's type and the marketer sees considerable profit in that.

By using the sales patter, trends etc from information system, hot tub dealer can ascertain which product option or type is the demand of that segment of market on which the marketer or dealer can focus on.

keosha answered 2 years ago

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