Question

Common misconceptions about marketing? cite sources

Answer 1

Misconceptions are completely dependent on individuals identity, attitude, and personality, so according to me, some misconceptions/myths about marketing are as follows:

1. Marketing deals with advertisements, billboards, pamphlets, direct selling but it includes several activities.

2. In the digital era, social websites are the only method and you can achieve our sales.

3. In marketing, people are rude and heartless only planning for achieving sales.

4. According to Bizness Apps, In marketing quantity is preferred over quality which is not true.

5. Marketing focuses on increasing the new customer base but it also tries to retain old customers.

6. According to Gianfagna, small companies don't require marketing.

7. According to Quora, social media is the least important factor.

8. According to Inquirer, if the company wants to go for cost-cutting, then it should be from marketing and sales.