Question

Describe and discuss the basic differences between the four sales presentation methods.

How you would apply the various approach techniques salespeople can use to set the stage for a successful presentation?

Answer 1

The elevator pitch is the shortest sales presentation you can make but it can be the hardest to learn as well. In less than 2 minutes, it will mean introducing the product, service or company to a different perspective. Your purpose is simple to present your product in a convincing manner that will make the prospect more interested in learning.
The task of making an elevator pitch is to take all the relevant details about your bid and transmit it within a very short time frame. This is made more complicated by the fact that you must usually talk to a new prospect— with whom you have little interaction.

A cold call sales pitch includes first talking to a customer over the phone or over the Internet. While several salespeople will be using a pre-determined template during cold calls, a pitch may also be customized to suit the prospect's circumstances. This form of selling presentation must initially be brief and to the point, but can go in any direction once a partnership with the prospect has been formed.

Business Presentations- If you are selling a product or service to another company or investor, a limited number of participants can be involved in the presentation and take place in a conference space. Such types of sales presentations are typically organized presentations that are oriented towards the prospect's requirements.

A full sales presentation is a long-form presentation that allows you to go through the service in much more detail. Nevertheless, most full sales presentations require an in-person presentation, they can also be performed online or over the phone. The inclusion of audio-visual elements such as maps, images, music, and videos is popular for complete sales presentations.

The most basic presentations of sales are an introduction to your bid, where you describe who you are and what you sell. More advanced presentations can provide specific details about the products you sell, which can be customized to a particular audience. In order to persuade someone to commit to a purchase, your sales presentation must: successfully introduce your company, the industry and what is being sold Create relationship and confidence between you and the prospect Clarify the specific benefits that the purchase of your product or service would provide Encourage the prospect of taking action