The value placed on health has been increasing in the United States. Describe the effects of...

The value placed on health has been increasing in the United States. Describe the effects of this trend on marketing efforts.

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Expert Solution

The cost rising on health care is gradually increasing as compared to previous years in US.

There has been various reasons for the massive increase.

Lifestyle changes will be one reason.
Chronic diseases
viral, bacterial based diseases.

The government policies and private health insurance programmes had also increased the demand for the health care.

Effects of this trend on marketing efforts:

These days People are more concerned on health to invest more and more money in order to cure the diseases. So efforts to be taken to provide all available options to cure the disease.
Time to time they have to update there health care websites/ APP based healthcare service solutions.
According to the health habits and lifestyle guidance to be given.
Online monitoring/ video conference with the health expert faculty to be provided with increasing demand of health services.
Review from the patients are utmost welcomed and changes to be made according to this.

In future the marketing trends will have many changes and efforts to be made according to the changes to bring boon in the market.

Rahul Sunny answered 1 year ago

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