What is Polaris and Victory's The type of business level strategy pursued by the firm. Explain...

What is Polaris and Victory's The type of business level strategy pursued by the firm. Explain using the dimensions of competitive scope and competitive advantage

What are the types of alliances and acquisitions Polaris and Victory has engaged in recent years? Are they congruent with the corporate level strategy and their mission and vision statements

Expert Solution

Polaris has build strong owners loyalty program - Preferred registered owners and was the market leader in the heavyweight segment.They were pioneer in manufacturing the off road vehicles. So they stick to their prime ficus and try to deliver on the customer base which they aleady had.A strong portfolio of brands helps the company to be the leader in the North American power-sports market. However, operating in intense competitive environment couldlead to pricing pressure risks which in turn may adversely impact Polaris' margins and profitability

Victory on the other hand had a high level of quality engineering. They promote ENTREPRENEURS as OWNERS!. Stringent client selection criteria to ensure optimal allocation of firm resources.Victory Partners is singularly focused on client needs and objectives, customizing each engagement to achieve the desired outcome. Victory Partners assists in the strategic planning efforts with our clients to create unique, value-added initiatives they might otherwise have overlooked or de-prioritized.

So polaris need victory motors to become a major force in motorcycle market. Stratgegically they can use the brand name of Polaris and the engineering expertise of Victory to form a good brand together and work towards creating a strong competitive advantage over the other existing players.

keosha answered 10 months ago

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