Question

DO THE RESEARCH

Company StarBuck

2.1 - For Starbuck Company write one corporate aim and one objective within the limitations of the department (customers, time, ethical and legal requirements)

2.2 – Provide details on plans to achieve the objective highlighting the possible risks and contingency plans

2.3 – Provide details on which systems can be implemented to achieve the objectives on time and to budget

Question - Provide details on how the activities will be carried out by providing a work based structure, Gantt chart and network mapping

(PLEASE THERE IS NO TIME HELP ME)

Answer 1

1.Ans:)-- The corporate aim of the StarBuck company is to achieve the mission to inpire and nature the human spirits.Aim to achieve the respect and to be recognized through the use of ethnical sourcing and environment stewardship. If the company uses ethnical sourcing the consumer would be more appealed to purchase from Starbucks because they know that it is reliable and the people are fairly paid for the coffee beans. This also applies to the company being environmentally aware because it is a very important issue that impacts the world and once again is another factor that allows the consumer to appeal to the products from Starbucks more. Their tactic is to promote and advertise their use of ethically sourced products to their customers and environmentally print on their products (cups, tissues, cup sleeves, bag) that they are environmentally friendly this serving as a constant reminder that they are environmentally aware.

Starbuck’s main objective is “to be the leading retailer and brand of coffee in each of our target markets by selling the finest quality coffee and related products, and by providing each customer a unique Starbucks Experience. “ Their strategy is to “expand the global retail business to increase the market share in a disciplined manner, by selectively opening additional stores in new and existing markets, as well as increasing sales in existing stores, to support the long-term strategic objective” as well as having “superior customer service as well as clean and well-maintained company-operated stores that reflect the personalities of the communities in which they operate, thereby building a high degree of customer loyalty.” Their tactics would be to create new and innovating products to create a loyal customer supporting the strategy.

2.Ans:)-- The main plan to achieve the objective to overcome the possible risks and contingency plans are to make advertiging on different ways such as, put banner of company on tissue paper,coffe cups,put logo on dustbins and put some pakage discount on regular costomer.Setting out these objectives for their company creates a common long-term goal to work towards rather than each department having their own goal. This also promotes new ideas on how to improve their company in order “to maintain Starbucks standing as one of the most recognized and respected brands in the world.”

The above figure show that the gantt chart of starbucks company and their continous improvements in their gantt chart.

3.Ans:)-- The details which can be implemented to achieve the objective on time and budget to setting out these objectives for their company creates a common long-term goal to work towards rather than each department having their own goal. This also promotes new ideas on how to improve their company in order to maintain Starbucks standing as one of the most recognized and respected brands in the world.

The company aims to meet this goal through the development of a culture that embraces acceptance and is supportive of personal growth. As stated in the company's values, personal growth occurs through challenge and grows the company as well. This goal of acceptance extends into the company's diversity and accessibility policies. Starbucks.