Question

Find a topic of social responsibility that is of interest to today’s university students. Write up a plan of how you’d prepare a proposal to deal with the topic.

Answer 1

The topic of social responsibility that is of interest to today's generation is - Sustainability Reporting by the for-profit companies and its importance.

The topic can be dealt by considering the below subtopics -

Overview and Brief History

Sustainability reporting is exhaustive in clearly stating the company’s initiatives towards sustainability and various measures that project the firm’s sustainability results. In the last 20 years, more and more companies are joining the sustainability bandwagon not only to face the regulatory pressures and criticism but also to project a clean image to the customers. But, there are few companies which are not issuing any sustainability report.

Details to be incorporated in Sustainability Report

Below is how the practice of sustainability reporting with facts and figures can be promoted -

1. Highlighting how sustainability reporting helps in improving the brand image of the firm.

2. Showcases the various activities undertaken in the year and planned to be undertaken in future.

3. Displaying the facts and figures with respect to the monetary help, resource hours etc. spend on sustainability initiatives.

4. Including testimonials about the service provided by the organization etc.

5. Identifying and highlighting areas where there is a scope of improvement.