Question

1. What are the key elements of a press release?

2. What are the objectives of a crisis management plan? Why is a crisis management plan integral to protecting the overall image of a sport-focused organization?

Answer 1

1. A press release can not be considered good if it does not have an effective headline. Summary or briefing of a press release is also an integral part. Information should be provided in a constructed manner.

Ambiguity and mismanaged sentence formation can lead to confusion. Dateline is another important feature of an effective press release. A good press release also deserves a professional finish. It should lead audiences to a specified target. Audience should feel updated after the press release.

2. Crisis management plans basically keep main focus on maintaining the good name of organisation. These management skills basically protect an organisation from any kind of potential harm.

These management plan provide effective guidelines to employees so that company's reputation can be protected in perplex situations. Dangers of unexpected events are also reduced through effective crisis management techniques.

It also keeps main focus on establishing an effective communication with public so that same problematic issue can be avoided in future. A coordinated response is being tried to get establish. Integrity and confidentiality of various communications are also tried to maintain to ensure a good level of productivity.