As a media relations manager of a private waste management company,give and explain five reasons to...

As a media relations manager of a private waste management company,give and explain five reasons to convince the CEO of your company why the media is important

Expert Solution

The five reasons to convice that media is important for the company are-

It encourages people to segregate their wastes and teach them the correct way to do so. Since, media has the power to influence large number of target audiences, it will help in encouraging people to segregate their wastes in correct way- Dry, plastics, wet, degradable,etc category wise.
It helps in spreading information and knowledge about the company and the work they do which will make the company popular among people.
It helps in showcasing company's motives, plans, missions and practices in a positive way and thus helps in creating a better brand identity.
Media will help with the credibility of the company and also maintain transparency; which will promote a healthy work environment as well as help the employees in being effective and efficient.
It's widespread popularity and brand image can help lure many investors which in turn will help with the productivity of the company and promote business gains.

Rahul Sunny answered 2 years ago

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