In: Operations Management
Do you know your organization's mission statement? How important is it in the planning process at your organization? Describe the type of planning that takes place in your organization.
Yes. Our company's mission is to become the largest Software Testing Services in the world.
The mission statement is very important in the planning as it is the statement of purpose. This provides the direction for the company's decision making. This offers an inside view of the top management on what they view as the primary purpose being in business. This helps the employees to know what decisions and tasks best align to the company. This along with the vision statement acts as foundational guides in the establishment of company's objectives. Based on these, the company develops plans for the objectives.
Strategic Planning is the type of planning that takes place in my organization. This is the process of developing objectives, strategies and missions to acheive the mission of the organization. The company generates objectives using the mission statement that are short- term as well as long- term. The objectives such as market- share targets, revenue or profit goals, cutomer satisfaction scores, brand awareness are generated. For accomplishing the objectives, strategies are developed followed by actionable steps or tactics.