Question

In: Operations Management

design an executive summary for product innovation (juicer)

design an executive summary for product innovation (juicer)

Solutions

Expert Solution

Executive Summary for Product Innovation

Product innovation helps the organization to compete in new markets. Relative advantage, Compatibility, Trialablity, observability, complexity are five attributes helps in product innovation.

Product Description

Juicer is an instrument used to extract juice from fruit, vegetables etc.

Target Audience

Juice bars, Restaurants, Home bakers etc.

Competition

Juicer market is fragmented with serval players. Each and every one is competing to provide better service, additional features and quality assurance to the customers or clients to gain market position.

Opportunity/ Risks

Powerful motor capacity helps to overcome overheating

Safety locking arms ensure that the juicer does not operate without lid.

Conclusion/ Recommendations

The growing health consciousness among customer helps to increase the sale of the product.

Increasing numbers of juice bar helps to increase the sale.


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