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Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini Mochi Munch. Kokomochi plans to spend $ 5.5 million on TV, radio, and print advertising this year for the campaign. The ads are expected to boost sales of the Mini Mochi Munch by $ 9.5 million this year and $ 7.5 million next year. In addition, the company expects that new consumers who try the Mini Mochi Munch will be more likely to try Kokomochi's other products. As a result, sales of other products are expected to rise by $ 1.7 million each year. Kokomochi's gross profit margin for the Mini Mochi Munch is 31 %, and its gross profit margin averages 24 % for all other products. The company's marginal corporate tax rate is 35 % both this year and next year. What are the incremental earnings associated with the advertising campaign?
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jeff jeffy answered 1 year agoRelated Solutions
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend
$5.8
million on TV, radio, and print advertising this year for the
campaign. The ads are expected to boost sales of the Mini Mochi
Munch by
$10.3
million this year and
$8.3
million next year. In addition, the company expects that new
consumers who try the Mini Mochi Munch will be more likely to try
Kokomochi's other products....
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend $ 4.4 million on TV, radio, and print advertising
this year for the campaign. The ads are expected to boost sales of
the Mini Mochi Munch by $ 8.2 million this year and $ 6.2 million
next year. In addition, the company expects that new consumers who
try the Mini Mochi Munch will be more likely to try...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend $ 4.9 million on TV, radio and print advertising
this year for the campaign. The ads are expected to boost sales of
the Mini Mochi Munch by $ 8.9 million this year and $ 6.9 million
next year. In addition, the company expects that new consumers who
try the Mini Mochi Munch will be more likely to try...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend $ 5.1 million on TV, radio, and print advertising
this year for the campaign. The ads are expected to boost sales of
the Mini Mochi Munch by $ 8.6 million this year and $ 6.6 million
next year. In addition, the company expects that new consumers who
try the Mini Mochi Munch will be more likely to try...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend $ 4.4 million on TV, radio and print advertising
this year for the campaign. The ads are expected to boost sales of
the Mini Mochi Munch by $ 9.2 million this year and $ 7.2 million
next year. In addition, the company expects that new consumers who
try the Mini Mochi Munch will be more likely to try...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend
$ 5.96
million on TV, radio, and print advertising this year for the
campaign. The ads are expected to boost sales of the Mini Mochi
Munch by
$ 8.78
million this year and
$ 6.78
r. In addition, the company expects that new consumers who try
the Mini Mochi Munch will be more likely to try Kokomochi's other...
Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini...
Kokomochi is considering the launch of an advertising campaign
for its latest dessert product, the Mini Mochi Munch. Kokomochi
plans to spend
$ 6.4$6.4
million on TV, radio, and print advertising this year for the
campaign. The ads are expected to boost sales of the Mini Mochi
Munch by
$ 8.8$8.8
million this year and
$ 6.8$6.8
million next year. In addition, the company expects that new
consumers who try the Mini Mochi Munch will be more likely to try...
Komochi is considering the launch advertising campaign for its latest dessert product, the Mini Mochi Munch....
Komochi is considering the launch advertising campaign for its
latest dessert product, the Mini Mochi Munch. Komochi plans to
spend $6.3 million on TV, radio and print adverising this tear for
campaign.. The ads are supposed to boost sales of the Mini,Mochi,
Munch by $10.3 million this year and $8.3 million next year. In
addition, the company expects that new consumers who try the
products will more than likely try Komochi's other products. As a
result, sales of other products...
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Brutech Corporation is considering whether or not to launch its
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October represents 15% of their annual sales and November
represents 5%.What is the lift for their advertising campaign?88%263%-13%163%
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