In: Economics
Prepare a basic S.W.O.T analysis for any local gift shop.
Performing SWOT analysis helps recognise the needs for the business. By performing this analysis, business can prosper ahead of its competitors and survive strong. Lets now perform SWOT analysis for a local gift shop as mentioned in the question.
Strengths:
Having access to varied surprising gifts, having the best crafts-person to perform hand made crafts where competitor's don't have access to.
Weakness:
Gift shop must tend to establish in large scale as having low access to bulk purchase increase costs which in turn concludes low margins.
Opportunities:
Having parties, weddings and other occasion's information at your step is an advantage to perform more sales which would help your business to prosper more.
Threats:
Having the best crafts-person will be an advantage to improve more range of gifts without which it'll be a threat to its own prosper and all the business tend to avoid them.