Question

In: Accounting

Oriole Corp.’s sales slumped badly in 2020. For the first time in its history, it operated...

Oriole Corp.’s sales slumped badly in 2020. For the first time in its history, it operated at a loss. The company’s income statement showed the following results from selling  555,500 units of product: sales $ 2,777,500, total costs and expenses $ 2,869,875, and net loss $ 92,375. Costs and expenses consisted of the amounts shown below.

Total Variable Fixed

Cost of goods sold $ 2,358,815 $ 1,905,365 $ 453,450
Selling expenses 277,750 102,212 175,538
Administrative expenses 233,310 75,548 157,762

Management is considering the following independent alternatives for 2021.

1. Increase unit selling price  25% with no change in costs, expenses, and sales volume.
2. Change the compensation of salespersons from fixed annual salaries totaling $ 166,650 to total salaries of $ 66,660 plus a  5% commission on sales

Compute the contribution margin under each of the alternative courses of action.

Contribution margin for alternative 1

%

Contribution margin for alternative 2

%

Compute the break-even point in dollars under each of the alternative courses of action.

Break-even point for alternative 1

$

Break-even point for alternative 2

$


Which course of action do you recommend?    Alternative 1 or 2?

Solutions

Expert Solution

Contribution margin ratio Alternative 1 = 40%
Contribution margin ratio Alternative 2 = 20%
Break-even point in dollars Alternative 1 = $       19,66,875
Break-even point in dollars Alternative 2 = $       34,33,800
Alternative 1 is recommended from above conclusions
Workings:
Alternative 1:
Total Variable cost Fixed cost
Units sold        5,55,500
Sales Revenue ($2777500 X 1.25) $ 34,71,875
Cost of goods sold $ 23,58,815 $       19,05,365 $ 4,53,450
Selling expenses $   2,77,750 $         1,02,212 $ 1,75,538
Administrative expenses $   2,33,310 $             75,548 $ 1,57,762
Total expenses $ 28,69,875 $       20,83,125 $ 7,86,750
Contribution margin ($3471875 - $208315) $ 13,88,750
Total Fixed cost $   7,86,750
Net Income (loss) $   6,02,000
Contribution margin ratio = Contribution margin / Sales
= $602000 / $3471875
= 40%
Break-even point in dollars = Fixed costs / Contribution margin ratio
= $786750 / 40%
= $       19,66,875
Alternative 2:
Total Variable cost Fixed cost
Units sold        5,55,500
Sales Revenue $ 27,77,500
Cost of goods sold $ 23,58,815 $       19,05,365 $ 4,53,450
Selling expenses $   2,77,750 $         2,41,087 $     75,548
Administrative expenses $   2,33,310 $             75,548 $ 1,57,762
Total expenses $ 28,69,875 $       22,22,000 $ 6,86,760
Contribution margin ($2777500 - $2222000) $   5,55,500
Total Fixed cost $   6,86,760
Net Income (loss) $ -1,31,260
Contribution margin ratio = Contribution margin / Sales
= $555500 / $2777500
= 20%
Break-even point in dollars = Fixed costs / Contribution margin ratio
= $686760 / 20%
= $       34,33,800
Selling expenses
Previous Fixed charges = $         1,66,650
Present Fixed charges = $             66,660
Reduction in Fixed charges = $             99,990
New Fixed charges ($175538 - $99990) = $             75,548
Variable charges
Present Fixed charges = $         1,02,212
Add: 5% Sales Commission ($2777500 X 5%) = $         1,38,875
New Variable charges = $         2,41,087
Alternative 1 is recommended from above conclusions

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