Find an industry that is noted for consumer dissatisfaction.
Using the concept of satisfaction, identify consumer expectations
that aren’t being met along with describing their current
experiences in this industry and how their experiences don’t meet
their expectations. [Here, you want to first discuss the
expectations and then, describe the actual experiences as a
separate narrative.] Then, based upon what you have just
characterized, how could you configure a business that would
operate differently? Would it involve different expectations? If...