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Activity-Based Customer Costing Sleepeze Company produces mattresses for 20 retail outlets. Of the 20 retail outlets,...

Activity-Based Customer Costing

Sleepeze Company produces mattresses for 20 retail outlets. Of the 20 retail outlets, 19 are small, separately owned furniture stores and one is a retail chain. The retail chain buys 60% of the mattresses produced. The 19 smaller customers purchase mattresses in approximately equal quantities, where the orders are about the same size. Data concerning Sleepeze’s customer activity are as follows:

Large Retailer Smaller Retailers
Units purchased 108,000 72,000
Orders placed 36 3,600
Number of sales calls 18 882
Manufacturing costs $43,200,000 $28,800,000
Order filling costs allocated* $1,745,280 $1,163,520
Sales force costs allocated* $810,000 $540,000
*Currently allocated on sales volume (units sold).

Currently, customer-driven costs are assigned to customers based on units sold, a unit-level driver.

Required:

Assign costs to customers by using an ABC approach. Round your answers and all intermediate calculations to the nearest dollar.

Order filling rate ???
Selling call rate
Cost assignment:
Large retailer
Smaller retailers

Solutions

Expert Solution

Answer:

Order filing rate                    800 per order
Selling call rate                1,500 per sales call
Cost assignment:
Large retailer             55,800
Small retailers     4,203,000

Calculation:

Here we need to assign costs to customers by using an ABC approach.

For that first we need to find the total activity by adding the orders placed and sales calls as below:

Large Retailer Smaller Retailers Total Activity
Ordering                           36                           3,600                      3,636
Sales calls                           18                                882                          900

Then we need to find the total costs incurred fo rboth ordering and sales calls of the large and small retailers.

Large Retailer Smaller Retailers Total Costs
Ordering         1,745,280                 1,163,520           2,908,800
Sales calls             810,000                     540,000           1,350,000

Then we need to find the activity rate. For that we need to divide the tota cost of the ordering and sales calls of the large and small retailers with the total activity.

Thus we get the Order filling rate and the Selling call rate:

Total Costs Total Activity Activity Rate
Ordering         2,908,800                           3,636                          800
Sales calls         1,350,000                                900                      1,500

Then we need to find the Cost assignment:

After that we need to find the total cost assigned for the large retailer by mutiplying the acivity rate with the number of activity for the ordering and sales calls:

Activity Rate Activity ABC Cost
Ordering                        800                                   36                   28,800
Sales calls                   1,500                                   18                   27,000
Total costs assigned                   55,800

After that we need to find the total cost assigned for the small retailer by mutiplying the acivity rate with the number of activity for the ordering and sales calls:

Activity Rate Activity ABC Cost
Ordering                        800                           3,600           2,880,000
Sales calls                   1,500                                882           1,323,000
Total costs assigned           4,203,000

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