Question
In: Finance
Title: Marketing Plan - Budget ( BELOW ARE MY EXECUTIVE SUMMARY AND THIS) The QUESTION IS...
Title: Marketing Plan - Budget ( BELOW ARE MY EXECUTIVE
SUMMARY AND THIS) The QUESTION IS I NEED A MAKETING PLAN-budget
for.
My product is Sony Corporation- It is into consumer electronic
items. It is a Japanese multinational company that has its presence
in all over the world. It is the leading brand in electronics
manufacturing and fifth largest manufacturer of televisions.
Sony' Marketing strategy: 4 Ps of Marketing-
Product- It is a conglomerate based company that has
diversified business portfolio including electronics gaming,
entertainment and financial services to0. It makes televisions,
video camera, cameras, car players and speakers, mobile, tablets,
cables etc. It also provides financial services.
Price-Sony uses "Premium pricing" so as to create a premium
brand image in the market. Sony's products have high quality
products so having higher prices. Premium pricing reflects the
company's heavy investment into technology, Research and
development. premium Pricing strategy shows the premium customer's
experience that Sony has.
Place-Sony has trademark of its products that has "SONY" on
it. Sony's global business has its presence in Asia, Africa,
Europe, Latin America, North America and Oceania. Its trademark is
registered in 200 countries Warranty services of Sony has its
presence in 53 countries and regions.
Promotion- Sony spends heavy amount on marketing and
advertising, Its advertising budget was $3.7 Billion. It uses
channels of marketing including traditional and modern, it uses
digital marketing for promotional strategy. It has separate
Facebook pages for promoting its products and services
yeah! i know this is business marketing class. i don’t see any
marketing that’s why i just pick a random subject.
yes, it’s a maketing queation what subject i should choose then.
please help
yes, it’s a maketing queation what subject i should choose then.
please help
Solutions
Expert Solution
Name of the company :- Sony
Executive summary :- My product name sony. It is a multinational company . It where an electronic product. It where a leading product .
It is a conglomerate based company that has diversified business portfolio including electronics gaming, entertainment and financial services to0. It makes televisions, video camera, cameras, car players and speakers, mobile, tablets, cables etc. It also provides financial services.
-Sony uses "Premium pricing" so as to create a premium brand image in the market. Sony's products have high quality products so having higher prices. Premium pricing reflects the company's heavy investment into technology, Research and development. premium Pricing strategy shows the premium customer's experience that Sony has.Sony has trademark of its products that has "SONY" on it. Sony's global business has its presence in Asia, Africa, Europe, Latin America, North America and Oceania. Its trademark is registered in 200 countries Warranty services of Sony has its presence in 53 countries and regions.
Sony spends heavy amount on marketing and advertising, Its advertising budget was $3.7 Billion. It uses channels of marketing including traditional and modern, it uses digital marketing for promotional strategy. It has separate Facebook pages for promoting its products and services
Problem Summary :-We can replace another product or we can modify it
jeff jeffy answered 2 years agoRelated Solutions
Outline an executive summary for an e-marketing plan to support American Eagle Outfitters. This plan must...
Outline an executive summary for an e-marketing plan to support
American Eagle Outfitters. This plan must include aspects of the
RACE Digital Marketing Planning Framework and its Facebook media
platform.
Executive summary of dialysis business plan
Executive summary of dialysis business plan
Prepare a marketing plan for IKEA. Include the following information: a) Executive Summary b) Situation Analysis...
Prepare a marketing plan for IKEA. Include the following
information: a) Executive Summary b) Situation Analysis which
identifies and describe each factor of the marketing environment
(internal customer and external) c) Marketing goals d) Target
market e) Describe marketing mix (product, distribution, promotion,
pricing decisions, supply chain) f) Include a SWOT analysis .The
purpose is to illustrate the marketing plan process and present the
marketing tools necessary to promote your product. Include citation
page
Executive Summary The executive summary is a company marketing document intended to excite potential investors, customers,...
Executive Summary
The executive summary is a company marketing document intended
to excite potential investors, customers, advisers, and employees.
Its purpose is to get the call back and start the serious
discussions—the process that will result in action.
Your executive summary should include:
The Mission Statement
Company information
Growth highlights - Graphs and charts can be helpful in this
section.
Your Products/Services
Financial information – If you are seeking financing, include
any information about your current bank and investors.
Summarize...
Why is an executive summary of a budget important as a tool for communicating with the...
Why is an executive summary of a budget important as a tool for
communicating with the public?
Develop a 750-1,000-word executive summary of your organization's (or one you know well) annual marketing plan....
Develop a 750-1,000-word executive summary of your
organization's (or one you know well) annual marketing plan.
Summary should and include a brief situation analysis, marketing
objectives, strategies, tactics, financial considerations, and a
timetable for implementation.
Based on the article below: Title: High fat diet and Endocannabiods. Question: Please write a summary...
Based on the article below:
Title: High fat diet and Endocannabiods.
Question: Please write a summary of the article, with a
deeper understanding of the important informations on the high fat
diet and endcannabiods. And list the Advantage and disavantage of a
high fat diet and endocannabiods.
Article:
1. Introduction
Obesity is a growing public health concern that increases the
risk of
inflammatory and metabolic disorders such as type 2 diabetes,
fatty
liver, and pulmonary inflammation [1,2]. The incidence of...
Based on the article below: Title: High fat diet and Endocannabiods. Question: Please write a summary...
Based on the article below:
Title: High fat diet and Endocannabiods.
Question: Please write a summary of the article, with a
deeper understanding of the important informations on the high fat
diet and endcannabiods. And list the Advantage and disavantage of a
high fat diet and endocannabiods.
Article:
1. Introduction
Obesity is a growing public health concern that increases the
risk of
inflammatory and metabolic disorders such as type 2 diabetes,
fatty
liver, and pulmonary inflammation [1,2]. The incidence of...
When do we write an executive summary of a business plan - at the beginning or...
When do we write an executive summary of a business plan - at
the beginning or at the end of writing a business plan? Why?
Provide an executive summary of data management and data governance plan (DMGP), briefly summarizing a plan...
Provide an executive summary of data management and data
governance plan (DMGP), briefly summarizing a plan to familiarize
the reader with its contents. It should contain concise information
on the healthcare, problem, alternatives and solutions as well as
major conclusions.
ADVERTISEMENT
ADVERTISEMENT
Latest Questions
- The Blossom Department of Transportation has issued 25-year bonds that make semiannual coupon payments at a...
- Please answer all 4 parts of this question John Johnson just received a cash gift from...
- Question #1 C4H10O with a butanol combustion cycle (formation enthalpy-332,000 kJ / kmol) 25 per cent...
- Suppose a survey revealed that 19% of 494 respondents said they had in the past sold...
- Topic: Choose a company which are you are starting, and a main product or service that...
- 4. Why did the United States and the Soviet Union find themselves in a “Cold War”...
- The Facts: Ann and Bill decided to start a coffee shop. They agreed Bill would provide...
ADVERTISEMENT