Question

Arthur: “George, come into my office for a few minutes. You know that the company brass want to increase the amount of automation in some of our factories. I just got word that this plant will be the first to be automated.”

George: “But the cost and accounting analyses we sent to headquarters last fall showed that it wouldn’t be profitable to make changes like that in this plant. Why did they pick this one?” Arthur: “Apparently, top management wants to try robots and all the high-tech gadgets at one factory, to see if they increase product quality and pay for themselves. They think that in the long run, stockholders will benefit from automation. Anyway, the decision has been made, and it’s our job to make it work. We’re going to have to sell the work force and the community on the decision.”

George: “That won’t be easy. Hundreds of people are going to lose their jobs. There isn’t much else that they can do around here, either.”

Arthur: “Some of the factory people will be able to stay on, if they get some additional training. We can convince the workers and the people in town that the decision was necessary, if we can show them accounting and cost information to justify the decision. If they see good, sound reasoning for the action, they’ll be less likely to resist and cause trouble. We need for them to maintain productivity and efficiency until the new equipment is here. I want you to work on a cost summary we can release to the employees and the town newspaper, showing why automation is a good idea.”

George: “But the net present value and other analyses I did earlier showed this plant should stay the way it is.”

Arthur. “When we were working on the analyses, you said yourself that the benefits of automation are hard to identify and assign numbers to. You had to make several assumptions in order to do those analyses. If you change some of your assumptions, you can make the numbers look better. Try a longer useful life for the new equipment, or change some of the projected cost information. As soon as you have the new numbers, bring them to me to look at.”

Do you agree with the decision of case participants and their opinions? Comment it and make your own recommendations

Answer 1

No, I don't agree to the decision of case participant. The reasons are as follows:

1. Firstly, publishing the internal analysis in any news paper is not a good idea because it is made for the internal decision making purpose for the management amd can be misused by thr competitors. Secondly, because, the main concern of workers is losing their jobs, showing them that the decision is benefical for the organisation will not result in gaining any support from the workers.

2. Arthur has asked Gorge to do window dressing that is a=make numbers better, instead of making it realistic. This will lead to poor decision even for management due to positively forecasted numbers.

3. For obtaining support of workers, while the new equipment arrives, that can be done by giving them a financial cushion in case they lose job due to the change, like providing extra salary for 1 or 2 months till they find a new job and explain them how in worst case scenario they won't be hit hard financially.