In: Operations Management
Please find your own example for the following category (at least one example per category). Briefly explain your example with the product picture that you could search on the internet.
(a) a new-to-the-world product
(b) a new product line
(c) an addition to existing product lines
(d) an improvement or revision of existing products
(e) a repositioned product
(f) a lower-cost product
answer-
a- New to the world product-
My own example new to the world product is Personal Computers. Personal Computer was the first computer in the world which surprise the world with its features and functions. With use of personal computer, people can do hard calculations, store data and do entertainment.
other example could be Internet, Credit cards, metro cards etc
B- A new product line- The new product line is fitness and health products which includes whey protiens, protien bars, supplements. This product line was new because it involved many type of products under same category.
C- an addition to existing product line-
Hair color shampoo is the new edition to product line of hair care product line. This product can be used as shampoo to color your hairs.
other example could be special K cereals for weigh loss to cereal product line.
d- an improvement or revision of existing products -
There are many example of products which has improved throughout the time. Apple iphone is one of the example where Big bezzel and bulky iphones are slim and bezeless phones.
e- a repositioned product -
Repositioned product means how a product is changed significantly. The true example of this is True wirless earphones which were used to listen music but now AI inbuilt and compact.
F- A lower cost product-
Lower cost products are those products which provide the same benefits of a product but at low cost. The good examples of this are Laptops, tablets and Smartphones.