In: Finance
Sol:
Amazon is global leader in ecommerce. It has competitive advantage over other competitors because of
1. Customer focused : Customers can easily purchase their products online and even from their store. Return is hassle free. Customer service is very good than others related to their product or service.
2. Top level innovation : Amazon is providing one day delivery service and contact less delivery service . Even Amazon Alexa is great product to make life easy. Others are Prime Now, Kindle, Amazon Air and Amazon Fire TV.
3. Ecosystem for customers: For customers amazon started new payment system called Amazon Pay. It creates a ecosystem for customer to purchase products just by using Amazon pay without help of other third party apps.
4. Amazon web service: AWS is cloud computing service that is provided by Amazon worldwide. Amazon is the only ecommerce company to have this facility over others. Its generally used by other companies for accounting and management related works.