Question

1. Analyze the qualities and skill sets required of the B2C sales force at NTL Lemnis and suggest the qualities necessary for successful salespeople.

2. What should NTL Lemnis’s recruitment and selection strategies be when hiring for its sales force? How can you strengthen these?

3. How can NTL Lemnis measure the required size of its field force?

Answer 1

Essential B2C Sales Skills and qualities

1)Product Knowledge :One of the most essential features of B2 C sales is to have product knowledge. In product selling, it is important to know the product inside and out. This will also you to be of the most help with your customers.

2)Listening: Every :sales job is based on how well listen you to your client and how well your client listens to your reply. If any of the both starts hearing instead of listening then the message won’t be properly conveyed and the sale won’t take place.

3)communication skills: If you aren’t a good communicator, then customer service may not be the field for you. Customer service jobs require that you heavily deal with the public.

Communication skills are essential to get good customer service job.

4)Caring: Another essential skiils for sales job is caring of customer,Customers are also looking for someone who actually cares about them, not paycheck. To land a good customer service job, must have a caring attitude about people.

Qualities necessary for successful sales people :

Communication skils

Confidence

Honesty

Competitiveness

Commitment

Creative Strategies for recruitment of sales people

1)Use social media

2)Employee referral bonus

3)Build your brand

4)Host your own events

Selection strategies for sales people

1)Deep define(drive) on your company's goals

2)Test, assess, and test again

3) Find out what makes top salespeople tick like attracting

4)Hold onto your top team

These creative recruitment help NTL Leminz help to search prospective employees and stimulating them to apply for the jobs and selection strategies helps to find suitable employee for job.