Question

Using Quantitative research methods, from Primary and Secondary Sources, develop a literature review on the six business problems identified. The Business problems are Particulate Matter, Safety training Effectiveness, Sound Level Exposure, New Employee training, Lead Exposure, and Return on Investment. The articles you use should help inform your knowledge about the issues you are trying to solve. The articles should also be quantitative research articles from primary and secondary sources.

Answer 1

ANS :

First of all it is important to understand about the quantitative research method. Quantitative methods emphasize objective measurements and the statistical, mathematical, or numerical analysis of data collected through polls, questionnaires, and surveys, or by manipulating pre-existing statistical data using computational techniques.

Now with the help of primary & secondary source we have to create a literature for six business problems which is identified as

1. Particulate Matter - Particulate matter air pollution, which is produced primarily by power plants, industry and vehicles, is deadly, causing short- and long-term cardiorespiratory problems such as strokes, heart attacks and cancer. some leading companies are measuring how temperature fluctuations alter marketing effectiveness and supply chain execution. Many restaurants and retailers are using location analytics technology to determine which products to stock and where, based on long- and short-term forecasts for local markets.

2. Safety training Effectiveness - Effective training can improve retention of information, increase knowledge and help employees apply what they've learnt to their everyday activities. By measuring these factors we can identify areas that need improvement, fix it for the future and, in turn, improve safety – reducing the cost of injury to the business.

3. Sound Level Exposure - This exposure is also play an important role to impact the business .Exposure to high levels of noise can cause permanent hearing loss. Neither surgery nor a hearing aid can help correct this type of hearing loss. Short term exposure to loud noise can also cause a temporary change in hearing .“Long or repeated exposure to sound at or above 85 decibels can cause hearing loss.”

4. New Employee training - It’s a common mistake that even the most successful businesses make: not formally training new employees. Some companies believe that new employees will learn as they go, on the job, foregoing a new hire training program. While there is plenty of space for on-the-job training, knowing how to train new employees effectively means happier employees and better retention rates.

5 . Lead Exposure - In the business , lead expossure is very essential.Sales lead also refers to the data that identifies an entity as a potential buyer of a product or service. Businesses gain access to sales leads through advertising, trade shows, direct mailings, third parties, and other marketing efforts.

6. Return on Investment - Return on Investment (ROI) is a performance measure used to evaluate the efficiency of an investment or compare the efficiency of a number of different investments .To calculate ROI, the benefit (or return) of an investment is divided by the cost of the investment. The result is expressed as a percentage or a ratio.

How to Calculate ROI

return on investment = Net income / Investment

where:

Net income = gross profit − expenses.