In: Operations Management
Sales planning primarily entails planning sales volumes, and one of the most important tasks performed by sales employees is to draw up a sales plan on the basis of their current sales, Bill McDermott became CEO of SAP America in 2002. He had spent 17 years in sales and sales management at Xerox and served as executive vice president of worldwide sales and operations at Siebel Systems. His leadership at SAP has produced overall growth of about 14 percent in a flat market.
Q1. In your opinion, how Bill McDermott create a sales Plan and set goals for SAP products?
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Bill McDermott was able to solve the Innovator's Delimma and hence help SAP reach the mentioned growth. With the expertize and sales experience from Xeror (well known for its innovative solutions), Bill McDermott leadership helped define market dynamics and the sales Plan as per the SAP's solution portfolio.
Also, his leadership helped evole the sales culture to one that values and celebrates performance. And he tried to create an environment at SAP where it’s fun to be a high performer and help boost sales inturn. His believe that constant innovation is the key to growth helped evolve SAP and to think differently about the product changes, and how they fit in the overall platform, while also maintaining the simplicity.
He helped evolve the mission at SAP from helping companies run better to helping world run better and improve people’s lives. He gave his email address, so that the customers could reach to him personally. His approach ensured the customers how they can work with SAP and accelerate the value creation with digital technologies.
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