Question
In: Operations Management
do you think there is the difference between guerrilla marketing and public relationship? Why or why...
do you think there is the difference between guerrilla marketing and public relationship? Why or why not?
Solutions
Expert Solution
Yes, there is a precise difference between guerrilla marketing and public relationship. Basically both are the marketing styles used for self-purposes to attracts the public for achieving growth in the organization.
A subtle difference between guerrilla marketing and public relationship is as stated below:
Guerrilla marketing:
It is a strategy to put an advertisement for products that will surprise and ambush people that they might not have expected to occur. The interactions begin with unconventional form in order to promote services or products to the public as to make it memorable.
Public relationship:
It is the practice that is being used to attract the attention of the public and to grow publicity. It deliberately releases the spread of information between the individual or organization and the public. Internally, public relations can be restricted, but publicity cannot be restrained as it is brought about by the external parties.
Therefore, it is the precise difference that exists between guerrilla marketing and public relationship.
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