In: Operations Management
What approach does Kickstarter’s leadership have regarding innovation, and how do they manage it?
What approach does Kickstarter’s leadership have regarding innovation, and how do they manage it?
Kickstarters growth creating innovative ways to attract the entrepreneur to the platform.To possess their abilities to spread information about their products and putting them on the platform of Kickstarter also helps them grow. Geeta team work with the communities and the basic strategy reflects the idea of working with the community only. By following and culture and ethics of the society Kickstarter has successfully integrated itself into the culture and Society. Most of the Kickstarter team members are product designers and program developers and rest of them works with the communities to make relations as well as bringing new ideas on the Kickstarter as a part of the strategy. Strategic analysis is a process of analysing company in the strength, weakness, opportunities and threats. This specific analysis give some ideas of companies overall condition and the available opportunities as well as threats to the organisation. By analysing all the data obtained by the swot analysis alternatively called strategic analysis can be used to improve the company's were quality as well as the internal organisational structure. Buy successfully analysing your company's strategy and opportunities as well as the threats one can easily set up a new business identity according to the data obtained by the analysis. Kickstarter has always been investing in developing and creating a user friendly platform which is used to provide crowd funding to the entrepreneurs. External factors like the bigger Industries who are directly in competition with Kickstarter to start their own businesses from the ideas of the entrepreneur are the biggest effect in entities. By providing funds to externally, the strategy of Kickstarter is it directly in diverse effect of the bigger companies. There are so many competitors are coming up into the light after the concept of Kickstarter, its strategy is now very similar to the strategies of the Other competitors as well which is affecting kickstarters overall business.
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