Question

COURSE: IT Decision Support Systems

Explain why has information visualization nowadays become a key element in business intelligence and business analytics. What is the difference between information visualization and visual analytics?

Answer 1

Information Visualization It is basically the study of the abstract data i.e the data which is represented by the set of operations in the interactive visual illustrations for reinforcing the human cognition.

This field has taken emergence from the research in the field of human –computer interaction, Computer science, graphics, visual design, psychology and the various business methods. But mainly it is continuously utilizing by applying as a critical components of the scientific research such as digital libraries and the data mining field.

Basically information visualization is the method of translating the information in the visual context. For instance in the map and graphs. Making everything easier for the understanding to the individuals.

Data visualization is one of t he important steps in the process of data science. To be more specific, it this the data in collected first and then processed for the modeling. It is the important and conceptual element for the data representation in the broader way. In is crucial for almost every career and it is used by every professionals. Main thing is that it give very quick and effective way in the representation of the data.

Business Analytics is everywhere, It is a technological skill for the practice of continuously iterative and for the exploration also investigation for the performance of the business in the past to gain the deep knowledge of the business planning.

The application of the business analytics is that is really very helpful in the field of the medical such as in managing and operating the information of the system in the clinic. It basically transform the medical data.

Business intelligence Converting the raw data into the meaningful data is business intelligence and the technique and various steps of processes are used for this conversion. It is the conversion of the data in the actionable form. It comprises various strategies and technologies which are normally utilized by the enterprises for the business purpose.

The comparison between the visual analytics and information visualization is that the Information visualization is typically focuses on the abstraction of the data However visual analytics mainly emphasis on the analytical reasoning which is totally about the data.