Question

Describe the strategies used by Google and Amazon, two oligopolists, to fight the wars about the fast delivery of consumer products.

Answer 1

Answer:- Google is huge competitor of Amazon and in recent years competition between these two huge internet companies have rised tremendously. Google sells its ads through its search engine results. Most people consider amazon as online shopping platform. These two internet giants compete with each other to provide goods and services.

When people search for product they firstly go through Google search results and then straight to Amazon according to adeptmind survey. Almost 48% people search directly on Amazon while 35% starts through Google. Amazon has really worked hard by providing customers reviews about product , answering customers questions not just sell and purchase of product . Amazon compete with Google by providing information to customers about product and services.Every time customers bypass Google it looses it's opportunity to show viewers it's ads as it is the only way Google earns it's money. Google is countering it with Google express for stealing some of the Amazon buying traffics . On the other hand Amazon is developing drones for its delivery services.

Amazon provides music and videos to it's subscribers while Google has its play store both are developing television viewing softwares such as Amazon Fire tv and Google chromecast.

*Diving into data :--Both massive internet firms are competeing with each other for internet clouds. Amazon through its Amazon web services (AWS)has penetrated the large market space for providing internet cloud services by giving free data storage for individual customers while corporation with huge data are paying for its massive data storage and data analysis services. Google has more data on its servers worldwide while Amazon is concentrating in providing cloud IT services. Whenever Google undercut it's prices for its services Amazon is able match it's price as it leads in developing, refining and streamlining services .