Question

DEFINE the listed types of retails and the wholesalers?

Convenience Retailer

Discount Retailer

Category Specialists

Off-Price Retailers

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Merchant Wholesalers

Merchandise Agent/Brokers

Answer 1

Discount retailers : the retail shop that offers returned goods and/or end of the line goods that belongs to less renowned brands at discounted prices.

Convenience store : these stores offers convenience to residential areas by making available limited goods in nearby locality and charge premium prices for the convenience provided.

Category specialists : these retailers provide narrow variety of goods but assortment is large and sell them at discounted prices. They usually have their categories set and are also called discount specialty stores.

Off-price retailers : these retailers buy goods at a usually below than wholesale price and offer inconsistent line of goods. They are not category specific but buys and resells good that are available at great discounted price to offer the same to customers. These also charge very discounted prices.

Merchant wholesalers : merchants that organize the movement of goods rather than actually buying and reselling. They act as the linking bridge between manufacturing units and retailers or ultimate buyers.

Merchandise agents/brokers : just as the name suggests, they are brokers that facilitate the sale of merchandise rather than taking possession of the goods themselves. They have knowledge of the market and helps in facilitate buying/selling the goods required in the market.