In: Accounting
Construct and Interpret a Product Profitability Report, Allocating Selling and Administrative Expenses
Naper Inc. manufactures power equipment. Naper has two primary
products—generators and air compressors. The following report was
prepared by the controller for Naper's senior marketing management
for the year ended December 31:
Generators | Air Compressors | Total | |||||
Revenue | $4,200,000 | $3,000,000 | $7,200,000 | ||||
Cost of goods sold | 2,940,000 | 2,100,000 | 5,040,000 | ||||
Gross profit | $1,260,000 | $900,000 | $2,160,000 | ||||
Selling and administrative expenses | 610,000 | ||||||
Income from operations | $1,550,000 |
The marketing management team was concerned that the selling and administrative expenses were not traced to the products. Marketing management believed that some products consumed larger amounts of selling and administrative expense than did other products. To verify this, the controller was asked to prepare a complete product profitability report, using activity-based costing.
The controller determined that selling and administrative
expenses consisted of two activities: sales order processing and
post-sale customer service. The controller was able to determine
the activity base and activity rate for each activity, as
follows:
Activity | Activity Base | Activity Rate | ||
Sales order processing | Sales orders | $65 | per sales order | |
Post-sale customer service | Service requests | $200 | per customer service request |
The controller determined the following activity-base usage
information about each product:
Generators | Air Compressors | |||
Number of sales orders | 3,000 | 4,000 | ||
Number of service requests | 225 | 550 |
a. Determine the activity cost of each product for sales order processing and post-sale customer service activities.
Sales Order Processing Activities Cost |
Post-sale Customer Service Activities Cost |
||
Generators | $ | $ | |
Air Compressors | |||
Total | $ | $ |
Feedback
a. Calculate for each product:
Activity-Base Usage x Activity Rate = Activity Cost. Add both costs
to obtain the total for each activity.
Learning Objective 5.
b. Use the information in (a) to prepare a complete product profitability report dated for the year ended December 31. Calculate the gross profit to sales and the income from operations to sales percentages for each product. Round percentages to two decimal places. Enter all amounts as positive numbers.
Naper Inc. | |||
Product Profitability Report | |||
For the Year Ended December 31 | |||
Generators | Air Compressors | Total | |
Revenues | $ | $ | $ |
Cost of goods sold | |||
Gross profit | $ | $ | $ |
Sales order processing | $ | $ | $ |
Post-sale customer service | |||
Total selling and administrative expense | $ | $ | $ |
Income from operations | $ | $ | $ |
Gross profit as a percentage of sales | % | % | |
Income from operations as a percentage of sales |
a | |||
Sales
Order Processing Activities Cost |
Post-sale Customer Service Activities Cost |
||
Generators | 195000 | 45000 | |
Air Compressors | 260000 | 110000 | |
Total | 455000 | 155000 | |
b | |||
Naper Inc. | |||
Product Profitability Report | |||
For the Year Ended December 31 | |||
Generators | Air Compressors | Total | |
Revenues | 4200000 | 3000000 | 7200000 |
Cost of goods sold | 2940000 | 2100000 | 5040000 |
Gross profit | 1260000 | 900000 | 2160000 |
Sales order processing | 195000 | 260000 | 455000 |
Post-sale customer service | 45000 | 110000 | 155000 |
Total selling and administrative expense | 240000 | 370000 | 610000 |
Income from operations | 1020000 | 530000 | 1550000 |
Gross profit as a percentage of sales | 30.00% | 30.00% | |
Income from operations as a percentage of sales | 24.29% | 17.67% | |
Formulas used for a: | |||
Sales
Order Processing Activities Cost |
Post-sale Customer Service Activities Cost |
||
Generators | =3000*65 | =225*200 | |
Air Compressors | =4000*65 | =550*200 |