Discuss the types of consumer promotions that would be the most effective with respect to reaching...

Discuss the types of consumer promotions that would be the most effective with respect to reaching that market for families and influencing them to buy Six Flags tickets.

Expert Solution

What is Six Flags Ticket - Six flags ticket is the promotional product for the parking lot, it offer various features like group parking tickets, daily tickets, season passes and membership and many other features. This option allows its users to save money and time by canceling the option of online buying.

Types of consumer promotions which can be beneficial are –

Advertising – since this is an promotion on ongoing product, it can be beneficial for the product as the consumer is already aware of the product and will likely to avail more benefits from it.
Sales promotion – Sales promotion means, promoting the product with continues sales of the items. It includes offers like, buy one product and get discount on the other.
Personal selling means, selling the product by door to door walk and by word of mouth.
Publicity, again this is same is advertising, it means that a hype is created in the market for the product, so that customers will get attracted by the product.

keosha answered 10 months ago

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