Examine an ad in a magazine, a TV commercial, or on a website and then write...

Examine an ad in a magazine, a TV commercial, or on a website and then write a one-page assessment in which you identify the four parts of its sales message.

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Pick a modern visual (magazine ad/commercial, picture, cartoon, signage, etc.) and explain why the ad is/isn’t...

Pick a modern visual (magazine ad/commercial, picture, cartoon, signage, etc.) and explain why the ad is/isn’t persuasive.

Week # Revenue Print Ad TV Ad 1 $20,000 $ 3,100 $ 4,100 2 $22,000 $...

Week # Revenue Print Ad TV Ad 1 $20,000 $ 3,100 $ 4,100 2 $22,000 $ 2,600 $ 4,200 3 $18,000 $ 2,800 $ 4,500 4 $21,000 $ 3,300 $ 4,300 5 $20,500 $ 3,100 $ 4,000 6 $19,000 $ 2,900 $ 3,700 7 $17,500 $ 2,500 $ 3,500 8 $21,225 $ 2,800 $ 3,600 9 $23,148 $ 3,000 $ 4,100 10 $22,865 $ 3,100 $ 4,400 11 $18,596 $ 2,600 $ 3,700 12 $17,432 $ 2,500 $ 3,100 Determine...

Analyze a current television or magazine advertisement and answer these questions: Whose behavior is the ad...

Analyze a current television or magazine advertisement and answer these questions: Whose behavior is the ad attempting to influence, and how? Which important people or objects are there in the ad? What outcomes are suggested for those who use or do not use the product? What does the ad tell us about how advertisers attempt to condition the behavior of consumers?

You are watching TV late at night and see an ad for the ACME Model #163...

You are watching TV late at night and see an ad for the ACME Model #163 refrigeration and heating unit for only $99.99. The unit takes compressed air at 1.25 atm pressure and 75°F and produces two streams at atmospheric pressure, a refrigeration stream at -15°F and one at 90°F with no work or energy put into the system! Is this possible? [yes] Why or why not? [mass and energy balance work ] Prove your answer. Assume air is an...

Reflect on the advertising you encounter while watching a favorite TV show, reading a magazine or...

Reflect on the advertising you encounter while watching a favorite TV show, reading a magazine or newspaper, or listening to the radio( like i PHONE ADVERTISMENT ) . Choose one or more of the advertisements you encounter and discuss how specifically (if at all) it is geared to the program you are watching. Also explain how well it addresses your particular demographic and how effectively that advertisement speaks to you personally. What could the sponsors do to make this...

Three media options are available to Kernan Services Corporation: radio, TV, and magazine. The following table...

Three media options are available to Kernan Services Corporation: radio, TV, and magazine. The following table provides the important information. Medium Cost/ad Exposure Value/ad Min Units Max Units Radio $500 2000 0 15 TV $2000 4000 10 no max Magazines $250 2700 6 23 The exposure value is the measure of the number of people exposed to the advertisement and is derived from market research studies. The company would like to achieve a total exposure value of at least 90,000....

The marketing manager for Mountain Mist soda needs to decide how many TV spots and magazine...

The marketing manager for Mountain Mist soda needs to decide how many TV spots and magazine ads to run during the next quarter. Each TV spot costs $6000 and is expected to increase sales by 400,000 cases. Each magazine ad costs $2500 and is expected to increase sales by 500,000 cases. A total of $100,000 may be spent on TV and magazine ads combined. However Mountain mist wants to spend no more than $70,000 on tv spots and no more...

Last year the commercial time for a broadcast on a particular TV channel was normally distributed...

Last year the commercial time for a broadcast on a particular TV channel was normally distributed with Expectation 6.1 minutes. The channel manager claims that this year there has been a change in the life expectancy of the broadcast time. To test his claim, he modeled 16 hours of transmission and found that the average commercial time per hour of transmission Is 5.7 hours with a standard deviation of 1.2 hours. A. Would you justify the channel manager's claim with...

Examine a popular magazine (i.e. Cosmopolitan, Glamour, and GQ) to determine what it teaches about close...

Examine a popular magazine (i.e. Cosmopolitan, Glamour, and GQ) to determine what it teaches about close relationships (friendships or romantic relationships). Identify expectations about partners, behaviors, and feelings. Do you think these magazines have an effect on how you view your close relationships? At least 200 words.

Ad Critique: Students must complete a critique of an advertisement: • Select advertisement (print, online, tv, radio,...

Ad Critique: Students must complete a critique of an advertisement: • Select advertisement (print, online, tv, radio, etc.) You must be able to get a copy to the instructor or provide an on-line link. • Write a description of the ad and an explanation of what the company was attempting to do with the ad. • Identify the company, brand, product, or service being advertised. • Describe how the ad was delivered (media vehicle: TV ad- CNN newscast). • Identify the...

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