Question

i need 500 words on the use of social media

mini paper with citations

Answer 1

the use of social media

There are lots of positive and negative uses of social media in our daily life. The positive uses can lead people to productive use of time, peace of mind and happiness, healthy conversations in which people like and enjoy by sharing personal and professional activities with a wide variety of people, groups, and communities.

The negative uses of social media start when we don’t have an alternative to spending time. When people are bored with work when students are bored with the study when they feel low or even highly confident they go on social media.

Sometime to show the confidence by sharing their latest achievements with friends. Sometimes to evoke empathy by sharing something sentimental with the world. Everyone uses it differently. And many of us are using social media as per our priorities and knowledge to achieve our means.

Social Media is a time pass platform for most people, especially the younger population. The content on social media is so much engaging that people even forget about the time and their sense of purpose and goals. Today, social media networking websites and apps create captivating content to make people excited and conversational, but this happens to such an extent that people find themselves being addicted to it.

In this essay on social media, we will cover the positive uses and methods that not only make you productive but also prevent you from becoming addicted to social media.

Productive uses of social media:-

If users want to gain from the advantages of social media websites and apps in their daily life then they first need to understand clearly about the productive uses of social media.

When people congregate and interact on a social platform, the productive uses of social media can be seen when they share and exchange content that has common values and goals with each other. It means people build strong communities and units that enable them in future to get together and fight for a cause.

For example, if anyone runs “start Clean India group” on social media to build a community that inspires the whole country to keep the environment clean by sharing photos and videos in the group. It will help others to get inspiration and motivation. This will further strengthen the social development and productivity. So social productivity is about meaningful things that create the relationship with the community as a means of achieving goals that benefit everyone.

Use of social media for students:-

The most addicted and attracted people or targeted people by social media websites and apps are students. It’s because they spend more time online, they share a variety of content and they do chatting and social things more than others. Reportedly, most teens spend an average of 8 hours per day online on social media.

More than half of the population is addicted to social media. In my circle, I have seen that more than 50+ times people are active on social media in a single day. And it’s very beneficial for social media companies and also good for users in some cases.

The rising stories of Whatsapp, Facebook, Instagram, google+, twitter, Pinterest and now vero are similar. It was meant to increase the social development. But the problem arises when people forget about their own personal development, but spend that part of the time on social media.

Another alarming issue that parents are reporting with their children is that of cyberbullying. A young student with a tender mind often comes across a language that is strictly adult on social media. This can lead to confrontational arguments and the fallout of this is often low self-esteem and even depression.

Now the uses of social media for students should be for personal development and learning. Maybe something fun once in a while, but spending 8 hours every day looking at funny cat photos is definitely not productive for a student.

Students can build communities and groups with a variety of educational concepts. Such as GK groups, IAS preparation groups, study group, creative groups, anti-cyberbullying group, sharing your art etc. But the problem is that these things are done by companies and businesses instead of students. But if students participate in such groups that will be also helpful.

Use of social media for small businesses:-

One of the more prominent users of social media is small businesses and small business owners. It’s because small business owners are the customers of social media websites.

Social Media websites are used by small business owners to market their business to the targeted demographic by type of audience, location, age group etc.

Today, social media websites are in existence due to the advertising potential and higher conversion rate offered by them for business owners. Almost all kind of businesses can be promoted and you will see how these products and services are being hawked by social media platforms. Some social media websites such as Facebook are even providing an option to blog, promote and boost sales. Everything that is important for a business to grow their business, is the business of facebook now.

Now the use of social media for marketing is increasing the income of social media websites and apps and that will enable to innovate. And their innovation means how they will be able to attract more users when they will be able to provide options and features so that users keep connected to social media channels.

Use of social media for digital marketing companies:-

The use of social media for digital marketing companies is similar to small businesses. Even digital marketing companies provide social media marketing services for small business owners. In this process, digital media marketing companies create viral content. Viral content on current causes that engages the entire community and people. Sometimes they create funny content, another day they create inspirational content and so on. And in middle of all this content bombardment, they promote the business content to them.

Many digital marketer and companies create spam groups and communities to collect users information to target for cold calling. It’s just another way for them to exploit the large number of gullible social media users who don’t mind giving out their phone number and email address for a free pen drive ‘lucky draw’ contest.

Use of social media for teachers:-

Teachers and educators can be the most impactful users of social media websites, They can use it to explore educational content, create multimedia presentations, 3D animations etc to explain concepts of science and mathematics in a better way. They can create and write a meaningful post that able people to think and act generously.

Use of social media for drivers:-

Drivers visit thousands of locations in a year repetitively. They visit holy places, mountains, and most dangerous roads. They also want to use Facebook, WhatsApp, and other social apps.

They spend their remaining time on social media by sharing locations and beauty of nature with the people. And they can create community and groups around their passion. Later they can turn it into a passive income source.

Use of social media for data analysis expert:-

Social media is a top platform for market research and decision-making process. Billions of people use social media for learning, marketing, shopping and decision making. Now when they use social media, they create and generate data that enables data analysts to do the analysis on the related subject. Such as data about latest marketing campaigns and shared content. When this data is processed along certain parameters it gives birth valuable information that helps companies and corporations take key decisions regarding their business interests for the future.

Use of social media for government:-

There are thousands of government departments in any country such as forest department, income tax and sales tax department, EPF department, transportation department, consumers, RTI and many others. These units of Government can use social media to make users aware and educated about their and own rights and the facilities provided by these units.

For example, if central government is running corruption free India campaigns on TV, they can do the same on social media, they can create and build groups, and they can do it within the budget. They have staff and they can train them to use facebook, google+, Whatsapp to share the latest development and features of the citizen services. I believe that it’s a great practice for the unity of the country and public development.

The use of social networking or social media apps is nothing if it’s not helping people or not enabling social development. I believe that if we want to become world’s powerful country we each have to use the available sources as much as possible with top quality and creativity. Then it will create new options for new tools and technology.

Use of social media politicians:-

Everyone knows that politicians use social media to test the waters of public opinion on certain topic and causes. They use it to connect with people. They use to make people aware and educated about the services and importance of the campaign. They hire digital marketing companies and marketers or ghost bloggers. While many uses to troll the opposition party. One way or another, social media has become the nerve center around which election and poll-related strategies are formed and executed.

Use of social media for news media

The role of news media in the development of the country is bigger than others. News media gets almost 70% users attention on social media. There are 1000 of news websites you can see on social media and everyone is trying to get the attention. Everyone is trying to educate and driving traffic to their websites on even cheap and lowest quality post. But that’s how they do it and this how this business works. We should aim for honest and meaningful content that is meant to educate the masses not divide them.

paper cending is not possible you can download paper from following citation:

1. 2015)
2. Singh, K.P. and Gill, M.S. Use of social networking sites by the research scholars: a study of Guru Nanak Dev University, Amritsar. Library Herald, 2011, 49(3), 229-241.
3. Kaplan, A.M. and Haenlein, M. Users of the world, unite! The challenges and opportunities of social media. Business Horizons, 2010, 53(1), 59-68.
4. Veletsianos, G. and Kimmons, R. Scholars and faculty members‘ lived experiences in online social networks. The Internet and Higher Education, 2013, 16(1), 43-50.
5. Aharony, N. Facebook use in libraries: an exploratory analysis. Aslib Proceedings: New Information Perspectives, (2012) 64(4), 358-372
6. Alexa, E., Alexa, M. and Stoica, C. The use of online marketing and social media in higher education institutions in Romania. Journal of Marketing Research & Case Studies, 2012, article ID 721221. DOI: 10.5171/2012.721221. Retrieved from: http://www.ibimapublishing.com/journals/JMRCS/2012/721221/721221.pdf (accessed 12 January, 2016)
7. Graham, J.M., Faix, A. and Hartman, L. Crashing the Facebook party: one library‘s experiences in the students‘ domain. Library Review, 2009, 58(3), 22836.
8. Boyd, D. and Ellison, N.B. op. cit. 1
9. Chen, B. and Bryer, T. Investigating instructional strategies for using social media in formal and informal learning. The International Review of Research in Open and Distance Learning, 2012, 13(1), 87-100
10. Tortorella, D. Library marketing and promotion via social media. 2012.

http://infopeople.org/training/library-marketing-and-promotion-social-media (accessed March 9, 2016)

11. Statista. Leading social networks worldwide as of April 2016, ranked by number of active users (in millions). 2016.

http://www.statista.com/statistics/272014/global-social-networks-ranked-bynumber-of-users/ (accessed March 9, 2016)

I think this will be help full for you....thanking you

12. Perryman, B.E. Use of social networking as an instructional aide in higher education. PhD dissertation, 2011, OK State University, Stillwater, OK.
13. Bhardwaj, R. K. Use of Social Networking Sites by LIS Professionals in Higher Education Institutions in India: A Study. The Reference Librarian, 2014, 55(1),

14. Hong, F. Y., S. I. & Hong, D. H. (2012), A Model of the Relationship Between Psychological Characteristics, Mobile Phone Addiction and use of Mobile Phones by Taiwanese University Female Students, Computers in Human Behaviour, 28, (6), pp. 2152-2159.

16. Alwagait E, Shahzad B, Alim S. Impact of social media usage on student’s academic performance in Saudi Arabia. Computers in Human Behavior. 2015; 51 (Part B):1092-7.
17. Li Y. Survey on situation of Chinese college students choosing to use social networking. Proceedings of the 3rd International Conference onComputer Research and Development; Shanghai, China. 2011 Mar 11-13; 1:344-8.
18. Sheldon P. Student favorite: Facebook and motives for its use. Southwestern Mass Communication Journal. 2008; 23(2):39-53.

19. View publication stats

    Public and private spheres. Journal of Youth Studies. 2009; 12(6):615-27.

20. Wang Y, Niiya M, Mark G, Reich SM, Warschauer M. Coming of age (digitally): An ecological view of social media use among college students. Proceedings of the 18th ACM Conference on Computer Supported Cooperative Work and Social Computing; Vancouver, Canada. 2015 Mar 1418. 571-582.
21. Tariq W, Mehboob M, Asf M, Khan Y, Pakistan P. The Impact of social media and social networks on education and students of Pakistan. International Journal of Computer Science Issues. 2012; 9(4-3):4017-1.
22. Popoola M. New media usage for communication and self concept among journalism and mass communication students in Oyo State, Nigeria. New Media and Mass Communication. 2014; 26:22-34.
23. Urista MA, Dong Q, Day KD. Explaining why young adults use MySpace and Facebook through uses and gratifications theory. Human Communication. 2009; 12(2):215-29.
24. Liu X, La Rose R. Does using the Internet make people more satisfied with their lives? The effects of the Internet on college students’ school life satisfaction. Cyber Psychology and Behavior. 2008; 11(3):310-20.
25. Sponcil M, Gitimu P. Use of social media by college students: Relationship to communication and self-concept. Journal of Technology Research. 2012; 4:16-28.
26. Pempek TA, Yermolayeva YA, Calvert SL. College students’ social networking experiences on Facebook. Journal of Applied Developmental Psychology. 2009; 30(3):227-38.
27. Ling CS, Ramadass S, Altaher A, Arjuman NC. Malaysian Internet Surfing Addiction (MISA): Factors affecting the Internet use and its consequences. Proceedings of the IEEE International Conference onComputer Applications and Industrial Electronics; Penang, Malaysia. 2011 Dec 4-7. p. 585-90.
28. Farrell A, Rudd J, de Valck K, Sibai O. Keyboard warriors in cyberfights: Conflict in online communities of consumption and its effects on community resources. In: June C and Stacy W, editors. Advances in consumer research. Minnesota: Association for Consumer Research. 2014; 42:685-6.
29. Heinrichs JH, Lim JS, Lim KS. Influence of social networking site and user access method on social media evaluation. Journal of Consumer Behaviour. 2012; 10(6):347-55.
30. West A, Lewis J, Currie P. Students’ Facebook ‘friends’

31. Jacobsen, W. C., & Forste, R. (2011). The Wired Generation: Academic and Social

    Outcomes of Electronic Media Use Among University Students. Cyber Psychology Behaviour & Social Networking 18,(5) pp.6, 275-285.

    Junco, R., Heibergert, G. & Loken, E. (2010). The Effect of Twitter on college students Engagement and Grades, Journal of Computer Assisted Learning, pp 1-14

    Kaitlin, C. (2010) Social Media Changing Social Interactions. Student Journal of Media LiteracyEducation, Issue 1, Vol. 1. Pp. 1- 11.

    Karpinski, A, C. & Duberstein, A. (2009). A Description of Facebook Use and Academic Performance among Undergraduate and Graduate Students. San Diego, California: American National Research Association. pp 1- 19

    Khan, U (2009). Facebook student underachieve in exams. Daily Telegraph, Retrieved on July, 2013, from http://www.telegraph.co.uk/educationnews/5145243/Faceb ook-students-underachieve-in-exams.html

    Kist, W. (2008). I gave up MySpace for lent: New teachers and social networking sites. Journal of Adolescent & Adult Literacy” 52 (3) pp. 245.247

    Kubey, R., Lavin, M.& Barrows, J. (2001). Internet use and collegiate academic performance decrements: Early findings. J. Commum., 51 92): pp. 366-382.

    Kumekpor, T. K. B. (2002) Research Methods and Techniques of Social Research. Accra: Sonlife, pp 117-118 Lewis, S. (2008). Where young adults intend to get news in five years. Newspaper Research Journal 39 (4), pp 36 - 52.

    Lusk, B. (2010) Digital Natives and Social Media Behaviors: An Overview. The Prevention Research, Vol. 17. pp 3–6.

    Martin, J.L.,& Yeung, K., (2006.) Persistence of close personal ties over a 12-year period.Social Networks; 28, pp 331–362.

    MehMood, S, & Taswir, T, (2013) The effect of social networking site on the Academic Performance on students in college of applies sciences, Nizwa, Oman. International Journal of Arts and Commence. Vol. 2 No. 1 pp 111-123

    Nalwa K,& Anand, A.P. (2003). Internet addiction in Students: A case of concern. CyberPsychology Behaviour, doi:10.1089/109493103322725441.06(6): pp. 653-656.

    Pasek, J. & Hargittai, E. (2009, May). Facebook and academic performance: Reconciling a media sensation with data. First Monday, 14 (4-5). pp 1- 25

    Pempek, T. A., Yermolayeva, Y. A., & Calvert, S. L. (2009). College students’ social networking experiences on facebook.             Journal                of            Applied Development               psychology,         30(3),227-238. doi:10.1016/j.appdev.2008.12.010

    Quan-Haase, A., & Young, A. L. (2010). Uses and gratifications of social media: A comparison of facebook and instant       messaging.           Bulletin                of           Science,               Technology         &            Society,                30(5),350-361. doi:10.1177/0270467610380009

    Sanchez-Martinez, M. & Otero, A. (2009), Factors Associated with Cell Phone Use in Adolescents in the Community of Madrid (Spain). Cyberpsychology, Behaviour, 12, pp. 131-137.

    San Miguel, R. (2010) Study on Facebook and Grades Becomes Learning Experience for Researcher.

    TechNewsWorld.http://www.technewsworld.com/rsstory/66805.html?wlc=1286985671&wlc=128719 5471 Retrieved 20/08/13

    Schill, R. (2011). Social Networking Teens More Likely to Drink, Use Drugs, Study    

    Finds. http://jjie.org/teens-on-facebook-more-likely-drink-or- Retrieved 16/08/13

    Schneider N. (2010) Facebook, Other Social Network Sites Could Lead to Lower Grades for Students. http://www.associatedcontent.com/article.1650000/facebook_other_social_network_sites.html?cat=4. Retrieved 20/08/13

    Sheldon, P. (2008). Students favourite: Facebook and motives for its use. Southwestern Mass Communication Journal, 23(2), pp. 39-53.

    University      of       New       Hampshire      (2010)      Student       Grades       Not       Affected       by                      Social

    Networkinghttp://www.newswise.com/articles/student-grades-not-affected-by-social-networking newresearch-finds. Retrieved 20/08/13