Question

In what ways have social media and "real-time Web" changed how Internet users communicate? Have services like Twitter improved the way we exchange information? Support your answer with direct evidence from the text or other peer-reviewed resources.

Answer 1

Here are ways in which social media and "real-time web" have changed the communication amongst internet users:

The communication has become fast and effective. Any gaps or improvement can happen instantly. For internet users, it has also become a personal and business strategy making it important to review the messages going out.

The internet users can now create a community, fight causes and voice out their opinion to a larger number of people. Recent examples of MeToo movement has shown the power of social media for the users.

• Using various social media platforms we can reach out to people beyond geographies making our network expand.
• It also helps businesses to find the right target audience and personalisation of messages creating repeat customers.
• Social media has become a tool to constantly interact with the outside world & through faster feedback & suggestion it continuously helps to improve personal or business message.
• It will help to create new markets and customers/ meet new people / be aware of new technologies in a much faster way.
• Example: If a business is limiting itself to an already developed inner circle of customers it will take time to grow whereas by adopting social media it helps in creating a new channel to attract more stakeholders for the business.
• Not only in business development & growth but social media is also playing a great role in customer satisfaction and faster grievance for internet users.
• Social media has helped increase a firm brand awareness, understanding and communication of the product value.

Part B)

Here is how platforms like Twitter have improved the way we exchange information:

• Twitter is one the largest platform on the internet helping to connect for free and has an easy access system. The platform helps to promote thoughts, ideas and opinions in a powerful and concise manner.
• Twitter as a platform also helps to form new contacts, follow the relevant personalities and meet people outside the inner circle of friends and relatives.
• It helps to challenge thoughts and provide the mindset of other individuals.
• The potential for voicing your opinion is massive and helps to connect easily with celebrities and personalities.
• Twitter being a unique platform has a limited text size of 140 characters making the message powerful and crisp.
• Twitter is fast and efficient. It helps to generate response much faster and get instant feedback and response from each other.

-------------------------------------------------------------------------------------