MARKETING QUESTION: Which segment(s) should Control4 (home security service/product) target? Use research/data justify your answer. What...

MARKETING QUESTION: Which segment(s) should Control4 (home security service/product) target? Use research/data justify your answer. What positioning strategy would you recommend for Control4 and why?

Expert Solution

Home security service / product should target households with adults. Households adult are more prone to take security services and security devices for the household. For positioning the specific product in the market, approach in the modern cities would be the most appropriate way of influencing the customers in a positive manner and provide services to the specific location. Security devices are very widely used in cities where the the level of extensive security is consistently needed. By successfully assigning the device to the target market of adults in cities and Metropolitan areas, overall profit can be we have really increased.
Using social media as a tool and providing audio visual advertisement as the key fact of operation would increase their adaptability in the respective environment and enable control4 to increase the chances of influence in the customer in a positive manner as well as to sell more of the products in the respective marketing environment.
Safety equipments are very widely been chosen by most of the the households at current environment hence implementing and Positioning control4 at market for incremental safety of the individual.

P.S.- Please leave a comment if any explanation is needed.

keosha answered 1 year ago

Select a product or service that you are going to use to create your marketing plan.

Select a Product/Service and answer the below question. 1. Describe its Features and benefits. 2. Target...

Select a Product/Service and answer the below question. 1. Describe its Features and benefits. 2. Target Market - (Who is it intended for?) 3. Price - (What does it cost?) 4. Place - (Where can you buy it) 5. Promotion - (How can you find out more about it)

Question 4 Which of the following time sequence is a weak stationary? Justify your answer! zt...

Question 4 Which of the following time sequence is a weak stationary? Justify your answer! zt =at,whereat ∼i.i.d.(0,1)forallt∈R. zt =t+at,whereat ∼i.i.d.(0,1)forallt∈R. zt = A sin(t + B), where A is a random variable with a zero mean and a unit variance and B is a random variable with a Uniform distribution (−π, π) independent of A. Hint: You may need to use the trigonometric formula 2 sin A sin B = cos(A − B) − cos(A + B) and others....

DQ1. Choose a company or product to use as the focus of your marketing project (which...

DQ1. Choose a company or product to use as the focus of your marketing project (which create a complete marketing plan). Give a brief explanation on why you are choosing this company or product. DQ2. Find an industry report covering your industry or products/services

Considering the product or service idea your CLC team identified in Module 4, answer the question:...

Considering the product or service idea your CLC team identified in Module 4, answer the question: Does the product or service your team created/identified have the power to reset customer expectations dramatically? Why or why not? Will it have an impact on customers? The item our CLC group made is a Robotic Trash Can Opener design to eliminate the need to touch outside trash cans.

Please use the PICO technique to answer the research question "What are the health consequences of...

Please use the PICO technique to answer the research question "What are the health consequences of obesity in childhood?" Also find peer-reviewed articles that supports each aspect of PICO. You dont need to cite, just copy-paste the URL. PICO techniques are: 1. Problem/ patient/ population 2. Intervention/ indicator 3. Comparison and 4) Outcome Answer in paragraphs.

What type of international strategy does General Motors use? Justify your answer. (Short Essay)

Suppose the MARR is 12%. Use the following table to answer the question--Which option should be...

Suppose the MARR is 12%. Use the following table to answer the question--Which option should be selected as the challenger alternative? CMS FMS Initial Investment $20,000 $29,000 Annual Revenue 6,688 9,102 Useful Life (Years) 5 5 A. CMS B. Both options are acceptable challenger alternatives. C. I'm completely lost! D. Neither option is acceptable as a challenger alternative. E. FMS

Use the data given below to answer the following question(s). The following table exhibits the age...

Use the data given below to answer the following question(s). The following table exhibits the age of second-hand furniture and the corresponding prices. Use the table to answer the following question(s). (Hint: Use scatter diagram and XLMiner where necessary.) Number of Years Values 2 1856 14 348 7 1020 5 1530 10 349 8 780 9 653 3 1830 10 750 6 1300 Q1. What is the relationship between the age of the furniture and their values? _ _________________ Q2....

Choose one of these factors to explore. Your research paper should answer the two-fold question: Decreased...

Choose one of these factors to explore. Your research paper should answer the two-fold question: Decreased use of tobacco and drugs Regular physical activity Balanced nutritional intake Positive mental health Safe sexual activity Provision of preventative services Access to culturally appropriate health services Community participation in the planning and delivery of health services Participation in civic activities and social engagement Strong social networks Feeling of trust The feeling of power and control over life decisions Supportive family structure Positive self-esteem...

Question