Question

Choose two comparable phones from Samsung and Microsoft/Nokia and examine each product. How does the product form differ between the two products? How are they the same? Now consider the features of the two products. What features are unique to each phone? Which phone, overall, appeals to you most and why? (500-750 words)

Answer 1

Nokia and Samsung both are one of the leading mobile phone manufacturers around the world. As per the popularity, Nokia and Samsung, both the brands are quite popular in the mainstream mobile phone market and followers.

• Where Nokia is known for its technologically brilliant devices, that are very popular among the masses, even in the lower income group.
• Samsung are known for their stylish devices that have now started tapping the lower segment as well. Their signature slider phones are quite popular among the masses and they have a mastery over the manufacturing of mobile phones. Perhaps that has made them come up with the thinnest slider phone from their factory. Samsung is currently the leader in mobile phones.

So, the choice of mobile phones is certainly a matter of one's interest and preference. Both of these mobile handsets have been popular in their target markets and both have been successful in giving some of the most popular handsets of today

As smartphone, Samsung is better than Nokia. Samsung’s S8 now is the best android phone. And for tech, it can design cpu(Exynos), display(Super AMOLED), memory, storage,deeply customized user interface by itself. And Samsung dose more than those things such as Iris recognition technology.

For Nokia, after 2008 when iOS and android came out, Nokia and Symbian all falling down. After it be acquired by Microsoft, Nokia+WP7~Win10 mobile, the market share is low. And then Nokia+HMD it started last year with Nokia 6. Has a good start but there is still a big gap between Samsung.

When it comes to mid range devices NOKIA is in a far better position than Samsung for value for money and build quality not just NOKIA but too many other brands are far better than Samsung.

but for flagship devices Samsung is very innovative and creative but NOKIA is also good but i prefer SAMSUNG for flagships over NOKIA

Nokia's history starts in 1865, Due to the European industrialization and the growing consumption of paper and cardboard Nokia soon became successful. Nokia’s Cable Work's Electronics department started to conduct research into semiconductor technology in the 1960´s. This was the beginning of Nokia’s journey into telecommunications. Nokia today is a world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones, devices and solutions for imaging, games, media and businesses. Nokia has played a pioneering role in the growth of cellular technology in India, starting with the first-ever cellular call a decade ago, made on a Nokia mobile phone over a Nokia-deployed network. Nokia started its India operations in 1995, and presently operates out of offices in New Delhi, Mumbai, Kolkata, Jaipur, Lucknow, Chennai, Bangalore, Hyderabad, Pune and Ahmedabad. The Indian operations comprise of the handsets business; R&D facilities in Bangalore, Hyderabad and Mumbai; a manufacturing plant in Chennai and a Design Studio in Bangalore. Nokia is a communications based company, which focuses on mobile telephone technology. When mobile phones first became available on the market the models were very basic with the best technology being SMS messaging (sending written "text messages" from one phone to another). Then the next advance in technology was being able to put different faces on your phone (different style covers for the front and back of your mobile device) and after that the technological advances have come thick and fast, with advances such as: * MMS * WAP (internet) * Polyphonic ringtones * Predictive SMS

Samsung is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and are the largest South Korean chaebol (business conglomerate). Samsung was founded by Lee Byung-chul in 1938 as a trading company. Over the next three decades, the group diversified into areas including food processing, textiles, insurance, securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth. Following Lee's death in 1987, Samsung was separated into four business groups – Samsung Group, Shinseki Group, CJ Group and Hansol Group. Since 1990s, Samsung has increasingly globalized its activities and electronics, particularly mobile phones and semiconductors, have become its most important source of income. Aggressively hawking flips tops and clamshells with polyphonic ring tones and color screen. Nationwide distributer and retail presence in the consumer durable market. Samsung has been associated with the Lakme India fashion week for its mobile phones the company used the LIFW 2005 as a platform to launch D-500,world’s best mobile phone in the Indian market. Set up a hand set manufacturing facility in India

Samsung introduces a new phone into the market every two or three months.

· In Samsung's human resource management, the features are to improve employee's techniques by regularly training and developing effective teamwork. While Nokia always improving model of their product with different features

· Samsung's financial position is surpassing its competitors in telecommunication. While Nokia in indulging itself in more than telecom it has more products more than mobiles.

· Samsung has established its leadership in mobile phone market according to its successful marketing strategies and internal management. while Nokia is always trying to indulge with media .

· Samsung 's philosophy is to learn continuously, to satisfy consumers, and to respect individual and pursue professionalism.

Here is what Samsung is capable of manufacturing of its own:

1. Memories(RAM and ROM)
2. Memory Cards
3. Disk Drive (including SSDs)
4. System on Chips (Samsung was the maker of Apple's A series processor, powering iphone and ipads)
5. Processors (they have ARM license)
6. Displays (OLED & LCD) -- Even nokia use it
7. Semiconductors (discreet and analog)
8. Imaging devices(camera sensors)
9. Telecommunication networking equipments
10. LEDs (with Sumitomo LED Materials)
11. Lithium-ion batteries
12. influence Gorilla Glass(Samsung has 7.4% of corning, the manufacturer of Gorilla Glass)
13. and this list go on and on.

Enough to make a mobile.

Nokia(Pre aquisition) is capable of:

1. Mobile Assembly
2. Mapping or Navigaion (Navteq Acquisition)
3. Telecommunication networking equipments
4. That's it

Capital:
Samsung Electronics alone has $327 billion in revenues as of last quarter, while Samsung group is a giant, which we cant compare to Nokia
Nokia had $18 billion (pre acquisition to Microsoft); now: $15 billion

MONEY ISSUES making hard to sustain long.

Strategy
Easy acceptance to market change
Nokia spent millions on developing Symbian to be iOS. (Both Nokia and Samsung were Symbian users back then)
Samsung adopted Android quite well by launching Samsung Galaxy S (the first known iPhone killer, or the Android bringer), just on time.

Nokia and Samsung manufacture phones to run on different operating systems which makes more of a difference than you might think.
For instance, a phone running Windows mobile does not need a quad core processor to run fast and smooth. Until recently Windows also forced manufacturers to design phones to meet certain parameters.
Having said that, both manufacturers have developed phones running on Windows os and the Nokia had a clear edge in quality etc.
if you can take the os out of the equation and compare the top phones from each manufacturer then the two are very close in most respects, with the Nokia having a clear advantage in build quality and camera.
Samsung however are very good at marketing and have been very successful at creating a mystique of superiority around their top smartphones.