Question

Discuss a product or service(s) that targets you. How do you know you are part of their target market?

Answer 1

There are several companies that launch new mobile phones on a regular basis. Even the variant keeps getting upgraded. I am the target of these mobile phone manufacturers. The mobile phone market a riddled with various manufacturers, from cheap and affordable brands, like Lenovo, to premium brands, like an iPhone or a Samsung. Even Samsung has so many variants that they need to sell and are constantly looking for target customers to pitch their products.

After using my current phone for over a year, I am trying to decide on which phone to buy next. For this, I searched a few popular websites where I can get information regarding the same. My search is still on but since the time I went online to look for available options, I have been seeing ads on Facebook, Instagram, and even getting emails regarding the various brands available in the market. Even though I am not specifically searching for a phone, I keep getting information about what is available in the market. This is how I know that I am a part of their target market.