Question

What are some large retailers have used AWS to solve challenges. give 2 examples.

Answer 1

Aldo group( Footwear retailer)
Aldo group uses AWS(AMAZON WEB SERVICES) for improvement of the shopping experience of the footwear customers. Daily more than 100,000 people walk into these stores across the UK and the USA. When someone asks for the specific model of the shoes the store associates use the mobile app and send a request to backend employees for the availability of that model. If the shoe is available the associate will retrieve the specific shoe for the customer if the shoe is not available it will provide the alternative for that shoe. This is how AWS is helping and saving the time of the associates of the ALDO group

Brooks Brothers (Men’s clothing retailer)
The company was facing the scalability challenge as they want to deliver the services at the global level and they also don’t have enough memory and resources to manage the projects. Then after facing this challenge they realized cost saving is important so they move from SAP systems to AWS. The reason for moving to AWS is because using this they can reduce their operational costs, they can improve their services by moving it to cloud-based which is more secured. Scalability was another benefit for the firm and with the help of the AWS, they can expand easily over the globe. The best feature of the AWS to the Brooks brothers is the CRM is secured and the data of the customer is on the cloud which is also very safe and secured. Money is saved as they don’t have to hire someone security professional because security is also been provided by the AWS.