Question

In: Operations Management

Name an organization that has leveraged a strategy or not leveraged the strategy

Name an organization that has leveraged a strategy or not leveraged the strategy

Solutions

Expert Solution

Here is an organisation that has leveraged a strategy - Walmart

Walmart strategy focus on maintaining the low price leadership as it keeps its focus towards maintaining supplier relationships

  • Due to a huge operation level, it helps to bring economies of scale to the organisation and helps to increase its bargaining power.
  • One of the key strategies of Walmart is to make its services accessible to shoppers by setting up multiple physical stores.
  • Apart from physical stores Walmart also has a great and friendly online platform for easy shopping. It has invested in areas like digital and mobile shopping.
  • The diversification and providing a wide variety of services like health insurance and clinical care adds to its high-end services strategy.
  • Walmart creates assortment and creates products customisation to cater to a larger market. They create customised store layout and design to meet customer requirement in a particular area.
  • One of the key strengths is Walmart being a powerful retail brand because of great infrastructure and operations across the globe.
  • The age and experience of the organisation add a lot to their strength and understanding of facing challenges.
  • Another distinct feature and strength of Walmart are that it is one-stop retail outlet having a huge diversity of products and services. It caters to a massive customer segment.
  • Walmart strength that it caters to all income group customers.
  • Effective and efficient business capital management and clear strategies are other key strengths of Walmart.

Overall these are three areas which give them the edge and shows how they leveraged a strategy -

  • Collaboration - With the new data sharing and collaboration measures Walmart works across the globe and has improved marketing and forecasting processes in place. The same has happened and continued for them since the 1980s.
  • Innovation - To keep the competition away especially from retailers lie Amazon the click and collect service & all the other new ways to get more returns have been the key aspect of their supply chain management.
  • Investment in Information Technology & new processes: It has constantly added new technology to its supply chain management. Walmart was able to deliver high value at low prices to its customers.

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