Question

In: Operations Management

Why is it important to prepare a communication program to promote the company strategy and to...

Why is it important to prepare a communication program to promote the company strategy and to explain the risks? What is the purpose of the communication program?

Solutions

Expert Solution

Why is it important to prepare a communication program to promote the company strategy and to explain the risks?

  • Communication program helps a company deliver its intentions to the clients and customers
  • Communication program helps the employees of the company become familiar with the company's strategies, so that they can work accordingly
  • Communication program helps a company to drive employees towards the company's goals
  • Communication program lets the media, society, and other stakeholders know the future aspirations of a company, so as to continue their trust in them

What is the purpose of the communication program?

  • Communication program connects the business to the customers
  • Communication program helps educate your customers about your company’s products and services
  • Communication program helps in establishing the brand in minds of customers
  • Communication program helps  increase sales of your company’s products and services.
  • Effective Communication program helps you provide elevated levels of customer service.

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