Question

Why is it important to prepare a communication program to promote the company strategy and to explain the risks? What is the purpose of the communication program?

Answer 1

Why is it important to prepare a communication program to promote the company strategy and to explain the risks?

• Communication program helps a company deliver its intentions to the clients and customers
• Communication program helps the employees of the company become familiar with the company's strategies, so that they can work accordingly
• Communication program helps a company to drive employees towards the company's goals
• Communication program lets the media, society, and other stakeholders know the future aspirations of a company, so as to continue their trust in them

What is the purpose of the communication program?

• Communication program connects the business to the customers
• Communication program helps educate your customers about your company’s products and services
• Communication program helps in establishing the brand in minds of customers
• Communication program helps  increase sales of your company’s products and services.
• Effective Communication program helps you provide elevated levels of customer service.