Question

should McDonald's consider competition beyond those in the fast food industry? If so, who and why? When looking to competition, what organizations should be considered when assessing the business climate, opportunities, and challenges? Use a minimum of two resources to prepare a substantive posting; do not use blogs or textbooks to meet the minimum of two resources.

Answer 1

As the markets are quickly changing, every organisation is facing speech competition due to the new entrants in the same market. McDonald's is one of the biggest food chains in the world which serves globally and have a huge customer base as well as contributing a very large amount of the economy in the Fast Food Industry of United States of America from the international market.
McDonald's should not look beyond its operating structure as it already has a very vast to reach of food chain outlets across the globe and changing the business would definitely require enormous amount of investment in changing their preexisting stores.
Looking for the political, environmental, sociocultural as well as other technological factors are essential to consider while assessing the business climate opportunities and challenges in the for environment. Assessment of Giza specific factors would definitely enable a company to be more productive and efficient in the specific market and would also increase the level of compatibility of the company.
McDonald's have been facing anonymous competition in the foreign market as different local brand are now also pushing up there stores in competition to this international food chain. Other international food chains are also direct competitors for McDonald's in the foreign environment as the competition is increasing McDonald's has to improve their market position by creating a differentiation strategy of the products and differentiating itself from other food chain service providers.

References -http://www.businessinsider.com/mcdonalds-expanding-international-2014-4
https://www.cnbc.com/2016/03/31/mcdonalds-eyes-greater-restaurant-expansion-in-china-hong-kong-korea.html