Think of Various product categories. In each segmentation
scheme, to which segment do you feel you belong to? How would
marketing be more or less effective for you depending on the
segment? How would you contrast demographic and behavioral segment
schemes? Which one(s) do you think would be most effective for
marketers trying to sell to you?
Do you feel you are an adult? Why or why not? List 5 of the most
important characteristics you think all adults should have and rank
them in order from most to least important. Briefly explain your
reasoning for each of these rankings (e.g., explain each
characteristic and why you included it where you did in the
rankings;).
List of examples to elaborate on by psychologist Arnett:
Independence
• Financial independence, no longer living in parent’s
household, not being tied...
Do you feel you are an adult? Why or why not? List 5 of the most
important characteristics you think all adults should have and rank
them in order from most to least important. Briefly explain your
reasoning for each of these rankings (e.g., explain each
characteristic and why you included it where you did in the
rankings;). Do you think emerging adulthood is a “real” phase of
development, why or why not?
1. Of the coping and stress reduction techniques, which one
(pick only one) do you make use of most often to help deal with the
stress in your life? Does it agree with your highest score on the
COPE Inventory?
2. Discuss why you use that above technique to manage or reduce
the stress in your life. Include a specific personal real life
example to support your answer.
Describe the pros and cons of five Management Development
methods. Which one do you feel is the most effective? Refer to
Chapter 8 pages 231-271 Question on page 264.
Human Resource Management 15th Edition, Gary Dessler
1. List and describe, then compare and contrast the four methods
used in capital investment analysis. 2. What is the implication
regarding a project's return if the project has an investment cost
of $400,000, a minimum rate of return of 12% and a positive NPV of
$47,000? Answer the above questions. Answers must be at least 300 –
500 words in length